2020 Winners
Best of Show – Campaign
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Accenture Interactive, Greater China Hong Kong Disneyland Ant-Man and The Wasp: Nano Battle! – Calling Heroes of All Ages |
Best of Show – Agency
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ANON |
01. Best Idea – Branded Content
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GOLDANON |
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SILVERAccenture Interactive, Greater China |
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BRONZESerif Communications & Design |
02. Best Idea – Corporate Social Responsibility
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GOLDANON |
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SILVERAlchemist HK, Plastrons, E’s Concept Communication |
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BRONZEfrengers communications |
03. Best Idea – Customer Acquisition
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GOLDMindshare Hong Kong, Accenture Interactive, Greater China |
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SILVERANON |
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BRONZEREPRISE |
04. Best Idea – Customer Engagement
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GOLDREPRISE, UM Hong Kong |
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SILVERMcCann Worldgroup Hong Kong |
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BRONZEAccenture Interactive, Greater China |
05. Best Idea – CX/UX
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GOLDANON |
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SILVERMakeItLoud Marketing |
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SILVERREPRISE |
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BRONZEMONI |
06. Best Idea – Design
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GOLDohmykids, Neonet |
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SILVER Leo Burnett |
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BRONZEHong Kong Creates, Celebite |
07. Best Idea – Digital Solution
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GOLDAccenture Interactive, Greater China |
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SILVERPS Workshop |
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BRONZEMakeItLoud Marketing |
08. Best Idea – Events
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GOLDohmykids, Neonet |
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SILVERZlashy |
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BRONZEMSLGROUP, Caravan |
09. Best Idea – Experiential Marketing
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GOLD ANON |
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SILVERohmykids, Neonet |
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BRONZEANON |
10. Best Idea – Gaming
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GOLD5 Miles Lab |
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SILVERAccenture Interactive, Greater China |
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SILVERohmykids, Neonet |
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BRONZEKontec |
11. Best Idea – Influencer
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GOLDRebel Angelo |
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SILVERMSLGROUP |
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SILVERTWO AM Digital |
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BRONZEREPRISE |
12. Best Idea – Integrated Marketing
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GOLDfrengers communications, Six Degrees PR |
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SILVEREdelman, Sunny Idea (HK) |
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BRONZEANON, Madlab, PHD Hong Kong |
13. Best Idea – Launch/Rebranding
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GOLDEdelman, Sunny Idea (HK) |
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SILVERAccenture Interactive, Greater China |
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BRONZEPublicis Groupe Hong Kong |
14. Best Idea – Mobile & Apps
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GOLDTBWA\ Hong Kong |
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SILVERAccenture Interactive, Greater China |
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BRONZEGreen Tomato |
15. Best Idea – Out-of-Home
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GOLDANON |
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SILVERANON |
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BRONZECMRS Digital Solutions |
16. Best Idea – Partnership/Sponsorship
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GOLDPHD Hong Kong, Secret Tour |
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SILVERMedium Rare Company |
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BRONZEMakeItLoud Marketing, Impact Communication Company |
17. Best Idea – Public Awareness
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GOLDANON |
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SILVERTBWA\ Hong Kong, Carat Media Services Hong Kong, iProspect |
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BRONZEAlchemist HK, Plastrons, E’s Concept Communication |
18. Best Idea – Public Relations
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GOLDEdelman, Sunny Idea (HK) |
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SILVERPLUG AGENCY, LORE |
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SILVERREPRISE |
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BRONZEBetake Marketing (HK) |
19. Best Idea – Social Media
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GOLDfrengers communications |
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SILVERMcCann Worldgroup Hong Kong |
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BRONZEMSLGROUP |
20. Best Idea – Video
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GOLDSpoon Digital |
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SILVERDentsu Hong Kong |
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BRONZEBeyond Digital Solutions |
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BRONZECarat Media Services Hong Kong, The Right Side |
21. Best Use of AI
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GOLDXaxis Hong Kong, MediaCom Hong Kong |
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SILVERXaxis Hong Kong, GroupM |
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BRONZEESDlife |
22. Best Use of Content
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GOLDHavas Hong Kong, French Rotational Production |
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SILVERSky Post |
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BRONZEmcgarrybowen Hong Kong |
23. Best Use of CRM
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GOLDTBWA\ Hong Kong |
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SILVERREPRISE |
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BRONZEPRIZM Group |
24. Best Use of Data/Insights
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GOLDFABCOM |
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SILVERDigitas Hong Kong |
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BRONZEMindshare Hong Kong – Neo, Xaxis Hong Kong |
25. Best Use of Digital Solution
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GOLDCymballe |
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SILVERPRIZM Group |
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BRONZEAccenture Interactive, Greater China |
26. Best Use of Gaming
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GOLDAccenture Interactive, Greater China |
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SILVERREPRISE |
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BRONZE5 Miles Lab |
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BRONZEKREW |
27. Best Use of Influencer
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GOLDZlashy |
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SILVERCarat Media Services Hong Kong, French Rotational Production |
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BRONZEMcCann Worldgroup Hong Kong |
28. Best Use of Integrated Media
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GOLDmcgarrybowen Hong Kong |
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SILVERANON |
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BRONZEZlashy |
29. Best Use of Mobile & Apps
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GOLDREPRISE |
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SILVERAccenture Interactive, Greater China |
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BRONZEAutomated Systems (H.K.) |
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BRONZEESDlife |
30. Best Use of O2O Strategy
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GOLDMindshare Hong Kong |
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SILVERREPRISE, UM Hong Kong |
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BRONZEChicle Communications |
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BRONZEGuru Online |
31. Best Use of Out-Of-Home
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GOLDANON |
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SILVERANON |
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SILVERCMRS Digital Solutions |
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BRONZEJCDecaux Transport |
32. Best Use of Programmatic
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GOLDAmnet Hong Kong, mcgarrybowen Hong Kong |
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SILVERXaxis Hong Kong, MediaCom Hong Kong |
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BRONZEMindshare Hong Kong – Neo, Xaxis Hong Kong |
33. Best Use of SEO
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GOLDmcgarrybowen Hong Kong, iProspect Hong Kong |
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SILVERiProspect Hong Kong |
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BRONZEAloha Group |
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BRONZEUM Hong Kong |
34. Best Use of Social Media
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GOLDMSLGROUP |
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SILVERMcCann Worldgroup Hong Kong |
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BRONZEfrengers communications |
35. Best Use of Technology
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GOLDHong Kong Creates, Celebite |
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SILVERMindshare Hong Kong |
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BRONZEANON |
36. Best Use of Venue
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GOLDANON |
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SILVERANON |
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BRONZEHong Kong Creates, Celebite |