MARKETING-INTERACTIVE presents
Mob-ex Awards 2021
#MobexAwards
SEA, SA and ANZ
Entry Submission Deadline: 20 August 2021
More Apt than Ever
Mobile marketing was already a crucial component for most campaigns, but the year of the pandemic only accelerated mobile’s importance. With record growth, adoption, and consumption rates globally, mobile presented itself as one of the go-to mediums for brands to reach and engage with their target audiences.
This reality makes Mob-Ex, the region’s top mobile marketing awards programme, a more important benchmark than ever. Returning for its ninth year, Mob-Ex will reward the most innovative and forward thinking mobile marketers in the marketing industry across the South Asia, Southeast Asia and ANZ regions.
Judged by an independent panel comprised of senior, client-side marketers and mobile experts who have vast experience in the mobile platform, marketers have the chance to compete across 38 categories for a shot at the coveted Best in Show titles (for Agencies and Brands respectively)
Entries Deadline
20 August 2021
Winners Announced
20 October 2021
New Categories for a New Era:
- Best Awareness Campaign
- Best COVID-19 Response
- Best Mobile Payments Integration
- Best Use of In-App Advertising
- Best Use of Video
- eCommerce & Retail
- Best Campaign Pivot
- Best Direct to Consumer Campaign
- Best Use of Display Advertising
- Best Use of Promotions
- B2B
- Healthcare & Pharma
Don’t miss your chance to set the benchmark for outstanding merit in building successful mobile marketing campaigns.
You have until Friday 20 August 2021 to complete and submit your entries.
We wish all entrants the very best of luck with their submissions!
Why Enter?
- Honoring and awarding mobile excellence.
Since its inception in 2013, The Mob-Ex Awards has grown considerably but remains focused on its original mission: to reward leading organisations that have pushed their limits and achieved success on mobile platforms, through sound and innovative mobile marketing strategies. - Showcase your work to judges.
An expert panel of industry leaders and senior marketers will judge the finalists and winners of the Mob-Ex Awards 2021. The winners of the Mob-Ex Awards 2021 represent the very best in the industry and will featured across MARKETING-INTERACTIVE’s platforms. - Who should enter?
Entries are open to any active, launched or updated marketing initiatives, campaigns or projects that were conducted between 1 January 2020 to 31 June 2021 in South Asia, Southeast Asia and ANZ. - Recognising your team’s effort!
Finalists and winners will be celebrated on 16 September 2021, with the exact format pending current safe distancing guidelines closer to the date. Watch this space for updates, and we wish all entrants the very best of luck with their submissions!
Entries will close on Friday 20 August 2021 so make a start today!
Judges
Our jury of senior, client-side marketers will be announced soon. For judging opportunities, please contact Shan Nee at shanee@marketing-interactive.com
2020 Judges
Kelvin Hong
Director of Marketing and Communications
A&W Restaurants
Jatemerin Jatelaveechote
Senior Vice President – Digital Marketing, Design & Activation
Allianz Ayudhya Assurance
Patt Nitikarn
Chief Marketing Officer
Ash Asia International
Tang Siew Wai
Country Head (Malaysia)
Carousell
Danny Chin
Group Chief Marketing Officer
Carsome
Chrissy Dalusong
Head of Digital and Integrated Marketing Communications
Danone – Universal Robina Beverages (Philippines)
Indra Abdurahman
VP - Credit Card Business Development Manager, Consumer Banking Group
DBS
Geetha Iyer
GM - Digital Products & New Media, Marketing
DIAGEO India
Amanda Millman
Marketing Director
Disney
Andrew Tan
Assistant Director, Customer & Marketing (Food Services Business)
FairPrice Group
Jackson Sim
Corporate Director of Digital Marketing
General Hotel Management
Subhadeep Dasgupta
Head of Consumer Engagement & CRM [Digital, mobile, New Media]
Godfrey Phillips India
WHY SPONSOR?
Mob-Ex is the go-to platform for all things related to mobile marketing excellence. It is the perfect locale for building and nurturing meaningful relationships with brands who are looking to push the boundaries in the mobile marketing space.
Sponsoring Mob-Ex offers an exclusive opportunity to co-brand with MARKETING-INTERACTIVE and to showcase your company to senior marketers and agencies to build the awareness of your brand and business solutions to decision makers
For sponsorship opportunities, please contact:
partnerships@marketing-interactive.com
Put your brand in the spotlight
Put your brand in the spotlight
Through our integrated marketing campaign, you can gain extensive exposure and associate yourself with an event that your audience views positively.
Quality connections
Connect with over 300 top marketing and agency decision makers.
Transform leads into customers
More exposure means more interest. More interest means more leads!
Position yourself as an industry leader
Showcase your innovative technologies and expert services directly to decision-makers, across the industry.
Highlights from 2020
Photos from previous years
