2023 Winners
Event Marketer of the Year 2023
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Gold HSBC |
Event Agency of the Year 2023
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Gold Dentsu Creative |
1. Best B2B Brand Experience
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Gold Asahi Group Singapore Brand: Peroni Nastro Azzurro Campaign: Peroni Unpaused Exchange Agencies: GOVT Singapore, Axis Group |
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Silver Prudential Assurance Company Singapore Campaign: Prudential Star Club 2022 Agency: MCI Group Asia Pacific |
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Bronze Fit Summit Brand: Fit Summit Campaign: World Health, Fitness & Wellness Festival 2022 Agency: INX |
2. Best B2C Brand Experience
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Gold T.C. Pharmaceutical Industries Brand: Red Bull Vietnam Campaign: Red Bull x Hoang Anh Gia Lai (HAGL) Club – Talent Recruitment and Open Training Days Agency: Mango Digital |
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Silver UA Sports S.E.A. Brand: Under Armour Campaign: UA Combine 2022 Agency: ALIVE |
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Bronze Singapore Cocktail Festival Campaign: Singapore Cocktail Festival 2023 Agencies: The Events Artery, Food News Integrated Marketing Agency |
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Bronze HSBC Bank (Singapore) Campaign: HSBC Premier Family Fiesta Agency: Pernickety Events |
3. Best B2B Event: Conferences / Meetings / Seminars
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Gold DBS Bank Campaign: Key Change : Why treasury and commercial need to work in harmony to unlock transformation Agency: Financial Times |
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Silver Workplace Safety and Health Council Campaign: The Singapore WSH Conference 2022 Agency: Twist Media |
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Bronze Amazon Campaign: Amazon Southeast Asia Seller Summit 2022 Agencies: Kingsmen Exhibits, KR+D |
4. Best Community-Focused / Cause-Related Event
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Gold adidas Campaign: WE GOT THIS! ft. David Beckham Agencies: Current Global, Hustle & Bustle (H&B) |
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Silver HSBC Campaign: Play for Good Agency: Ogilvy Singapore |
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Bronze HECS Brand: Heartlands Festival Campaign: Heartlands Festival 2022-23 Agency: amc asia! |
5. Best Consumer Event: Arts / Culture / Entertainment
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Gold HEINEKEN Cambodia Brand: Anchor Beer Campaign: Anchor White Fun Food Festival Agency: IdeaFactory Advertising |
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Silver Changi Airport Group Campaign: Hello, Changi Precinct! Agencies: Kingsmen Exhibits, KR+D |
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Bronze Asia Pacific Breweries Brand: Tiger Beer Campaign: Tiger Uncage Festival: Twist to the Night x Tiger Soju Agency: Fabrik Asia |
6. Best Consumer Event: Health / Wellness / Fitness
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Gold UA Sports S.E.A. Brand: Under Armour Campaign: UA Combine 2022 Agency: ALIVE |
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Silver Watsons Campaign: WatsonsKOL |
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Bronze adidas Campaign: WE GOT THIS! ft. David Beckham Agencies: Current Global, Hustle & Bustle (H&B) |
7. Best Consumer Event: Product Launch / Re-Launch
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Gold Asia Pacific Breweries Brand: Tiger Beer Campaign: Tiger Uncage Festival: Twist to the Night x Tiger Soju Agency: Fabrik Asia |
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Silver Activision Blizzard Brand: Call of Duty Campaign: Warzone 2.0 DMZ Loot Ops Agency: Dentsu Creative |
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Bronze Diageo Brand: Johnnie Walker Blue Label Campaign: Depth of Blue Agency: Rebel & Soul |
8. Best Content Creation for a Virtual Event
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Gold Razer Campaign: Razer Con 2022 Agency: Oceanus Media Global |
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Silver Watsons Campaign: Watsons Go Green VR Hub |
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Bronze Central Provident Fund Board Campaign: Ready for Life Digital Festival 2022 Agency: I-PROMO |
9. Best Creative Element for an Event
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Gold Pacific Refreshments (Coca-Cola) Campaign: Shine Your Wheels Drive-Thru Pitstop Agency: MUST Experience |
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Silver Universal Studios Singapore Campaign: Halloween Horror Nights 10 Agency: Oceanus Media Global |
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Bronze HSBC Campaign: HSBC TravelOne Credit Card Launch – Unlocking a World of Travel Freedom Agencies: Mastercard (Advisors Client Services), Rebel & Soul |
10. Best Digital Integration
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Gold Asia Pacific Breweries Brand: Heineken Campaign: Heineken Silver The Ghosted Bar Agency: POPPER ASIA |
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Silver Daniel Boey Creatives Campaign: The Front Row 2022 Agency: Oceanus Media Global |
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Bronze Workplace Safety and Health Council Campaign: The Singapore WSH Conference 2022 Agency: Twist Media |
11. Best Event Ambience
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Gold Asia Pacific Breweries Brand: Heineken Campaign: Heineken Silver The Ghosted Bar Agency: POPPER ASIA |
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Silver Activision Blizzard Brand: Call of Duty Campaign: Warzone 2.0 DMZ Loot Ops Agency: Dentsu Creative |
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Bronze New Balance Singapore Brand: New Balance Campaign: New Balance Grey Day 2023 Agency: The Co-organization |
12. Best Event Branding
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Gold |
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Silver Carlsberg Singapore Brand: Somersby Campaign: Somersby Wonderful Garden |
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Bronze The LEGO Group Campaign: LEGO LNY 2023 Tugether Through Play Campaign Agency: Momenntum |
13. Best Event by an In-House Team
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Gold Singapore Cocktail Festival Campaign: Singapore Cocktail Festival 2023 Agencies: The Events Artery, Food News Integrated Marketing Agency |
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Silver RHB Singapore Campaign: A Bank with a Heart |
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Bronze Nanyang Technological University, Singapore Campaign: NTU 30th Anniversary Dinner |
14. Best Event for a Specific Audience
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Gold |
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Silver Automobili Lamborghini Campaign: The Epic Road Trip Agency: INVNT.ATOM |
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Bronze Pacific Refreshments (Coca-Cola) Campaign: Shine Your Wheels Drive-Thru Pitstop Agency: MUST Experience |
15. Best Event on a Budget
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Gold RHB Singapore Campaign: Branch Network Refresh |
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Silver WWF Brand: Earth Hour Campaign: Earth Hour 2023: Biggest Hour for Earth Agency: EPAM Continuum |
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Silver GDP Venture Campaign: ICON2022 – What’s Normal Now |
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Bronze Activision Blizzard Brand: Call of Duty Campaign: Warzone 2.0 DMZ Loot Ops Agency: Dentsu Creative |
16. Best Event Production
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Gold Singtel Campaign: 5G Live Activation Agency: Leo Burnett |
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Silver Pernod Ricard Malaysia Brand: Martell Campaign: Martell Dame-Jeanne Ultra-Prestige Dinner Agency: INK Marketing |
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Bronze Asia Pacific Breweries Singapore Brand: Tiger Beer Campaign: Heineken Smooooth Warehouse Agency: Fabrik Asia |
17. Best Event Response to COVID-19 Restrictions
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Gold Nanyang Technological University, Singapore Campaign: NTU 30th Anniversary Dinner |
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Silver HSBC Campaign: HEX ‘+’ Agency: PICO |
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Bronze Watsons Campaign: WatsonsKOL |
18. Best Event: More than 500 Attendees
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Gold Artbox Singapore Campaign: Artbox Singapore 2023 Agencies: Invade, SGAG, Unearthed Productions |
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Silver HSBC Campaign: HSBC Women’s World Championship 2023 Agency: IMG Singapore |
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Bronze GDP Venture Campaign: ICON2022 – What’s Normal Now |
19. Best Event: 100 - 500 Attendees
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Gold Pernod Ricard Malaysia Brand: Martell Campaign: Martell Dame-Jeanne Ultra-Prestige Dinner Agency: INK Marketing |
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Silver Microsoft Singapore Campaign: Youtopia Agency: Resolute Communications |
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Bronze Diageo Brand: Johnnie Walker Blue Label Campaign: Depth of Blue Agency: Rebel & Soul |
20. Best Event: Less than 100 Attendees
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Gold DBS Bank Campaign: Key Change : Why treasury and commercial need to work in harmony to unlock transformation Agency: Financial Times |
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Silver HSBC Bank (Singapore) Campaign: HSBC Bank Wealth Continuum Launch Agency: Pernickety Events |
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Bronze Beam Suntory Asia Brand: Suntory Whisky Kakubin Campaign: Suntory Whisky Kakubin | The Art of Japanese Highball Agency: Massive Outfit & Blackvine |
21. Best Experiential Marketing
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Gold Singtel Campaign: Singtel 5G Powers All You Love, Everywhere. Agency: Hogarth Worldwide |
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Silver Diageo Brand: Johnnie Walker Blue Label Campaign: Depth of Blue Agency: Rebel & Soul |
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Bronze Artbox Singapore Campaign: Artbox Singapore 2023 Agencies: Invade, SGAG, Unearthed Productions |
22. Best Government Sector / Non-Profit
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Gold Ministry of National Development Campaign: The Travelling Void Deck Agency: Dentsu Creative |
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Silver Singapore Tourism Board Brand: Grand Prix Season Singapore Campaign: Grand Prix Season Singapore 2022 Agency: Foray, Part of Distilleri Group |
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Bronze Central Narcotics Bureau Campaign: Anti Drug Abuse Campaign (ADAC) 2022 Agencies: ADK Connect Singapore, INX |
23. Best Hybrid Event (B2B)
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Gold Daniel Boey Creatives Campaign: The Front Row 2022 Agency: Oceanus Media Global |
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Silver Workplace Safety and Health Council Campaign: The Singapore WSH Conference 2022 Agency: Twist Media
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Bronze Fortinet Campaign: Securing the Future of Digital Transformation |
24. Best Hybrid Event (B2C)
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Gold HSBC Campaign: HEX ‘+’ Agency: PICO |
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Silver Razer Campaign: Razer Con 2022 Agency: Oceanus Media Global |
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Bronze Unilever Singapore Brand: Magnum Campaign: The Magnum Classic Remix Arcade Agencies: Jack Morton Worldwide, Tower of Doom, Golin Singapore, Sqkii |
25. Best Immersive Experience
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Gold Resorts World Sentosa (RWS) Campaign: Van Gogh: The Immersive Experience Agency: Hustle & Bustle (H&B) |
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Silver Netflix Australia Campaign: Netflix Stranger Things Season 4 Fan Event Agency: INVNT |
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Bronze Activision Blizzard Brand: Call of Duty Campaign: Warzone 2.0 DMZ Loot Ops Agency: Dentsu Creative |
26. Best Integrated Event Campaign
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Gold Unilever Singapore Brand: Magnum Campaign: The Magnum Classic Remix Arcade Agency: Jack Morton Worldwide |
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Silver Diageo Brand: Johnnie Walker Blue Label Campaign: Depth of Blue Agency: Rebel & Soul |
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Bronze Daniel Boey Creatives Campaign: The Front Row 2022 Agency: Oceanus Media Global |
27. Best Internal Business Event
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Gold Prudential Assurance Company Singapore Campaign: Prudential Star Club 2022 Agency: MCI Group Asia Pacific |
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Silver Palo Alto Networks Campaign: JAPAC Marketing Learning Day 2022 & 2023 |
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Bronze Standard Chartered Bank Campaign: TTO Recognition Awards 2022 Agency: AGG Global |
28. Best Pop-up Experience / Environment
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Gold Ministry of National Development Campaign: The Travelling Void Deck Agency: Dentsu Creative |
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Silver Diageo Brand: Johnnie Walker Blue Label Campaign: Depth of Blue Agency: Rebel & Soul |
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Silver Activision Blizzard Brand: Call of Duty Campaign: Warzone 2.0 DMZ Loot Ops Agency: Dentsu Creative |
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Bronze The LEGO Group Campaign: LEGO Technic McLaren Formula 1 Pop-Up Experience Agency: Momenntum |
29. Best Press / Media Event
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Gold HSBC Campaign: HSBC TravelOne Credit Card Launch – Unlocking a World of Travel Freedom Agencies: Mastercard (Advisors Client Services), Rebel & Soul |
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Silver Timezone Singapore Campaign: Timezone Supersized Agencies: Omnicom Public Relations Group Singapore, INX |
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Bronze Carlsberg Singapore Brand: Somersby Campaign: Somersby Wonderful Garden |
30. Best PR-Led Event Campaign
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Gold adidas Campaign: WE GOT THIS! ft. David Beckham Agencies: Current Global, Hustle & Bustle (H&B) |
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Silver WWF Brand: Earth Hour Campaign: Earth Hour 2023: Biggest Hour for Earth Agency: EPAM Continuum |
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Bronze Samsonite Singapore Campaign: New Balance | Samsonite Agency: nplusc |
31. Best Retail / Shopper Marketing
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Gold |
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Silver Phu Nhuan Jewelry Joint Stock Company (PNJ) Campaign: Choose Your Own Offer – Shine Your Way Forever |
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Bronze Amazon Singapore Campaign: Amazon.sg Black Friday Brand Activation Agency: INVNT |
32. Best Use of Gamification / Contests
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Gold Activision Blizzard Brand: Call of Duty Campaign: Warzone 2.0 DMZ Loot Ops Agency: Dentsu Creative |
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Silver Unilever Singapore Brand: Magnum Campaign: The Magnum Classic Remix Arcade Agency: Jack Morton Worldwide |
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Bronze HSBC Campaign: Play for Good Agency: Ogilvy Singapore |
33. Best Use of Hosting Platforms
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Gold HSBC Campaign: HEX ‘+’ Agency: PICO |
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Bronze ICB Australia Brand: Cvent Campaign: Australian Bookkeepers Summit, and The End of Financial Year |
34. Best Use of Influencers / KOLs
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Gold HSBC Campaign: HSBC TravelOne Credit Card Launch – Unlocking a World of Travel Freedom Agencies: Mastercard (Advisors Client Services), Rebel & Soul |
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Silver Watsons Campaign: Go Green with Watsons: Making Sustainability Sustainable |
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Bronze adidas Campaign: WE GOT THIS! ft. David Beckham Agencies: Current Global, Hustle & Bustle (H&B) |
35. Best Use of Live Streaming
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Gold |
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Silver Netflix Australia Campaign: Netflix Stranger Things Season 4 Fan Event Agency: INVNT |
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Bronze HSBC Campaign: HEX ‘+’ Agency: PICO |
36. Best Use of Omnichannel for an Event
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Gold ZALORA Group Brands: ZALORA, adidas Campaign: The Supermart by ZALORA Agency: The Co-organization |
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Silver Senoko Energy Campaign: Take Charge with Senoko Energy Agency: ABrandADay |
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Bronze Nestlé (Malaysia) Campaign: Banyak Lagi, Lagi Best Agency: Always Marketing (Malaysia) |
37. Best Use of Social Media
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Gold Palo Alto Networks Campaign: ASEAN LinkedIn Executive Program |
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Silver T.C. Pharmaceutical Industries Brand: Red Bull Vietnam Campaign: Red Bull x Hoang Anh Gia Lai (HAGL) Club – Talent Recruitment and Open Training Days Agency: Mango Digital
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Bronze HSBC Campaign: Play for Good Agency: Ogilvy Singapore |
38. Best Use of Sponsorships / Partnerships
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Gold T.C. Pharmaceutical Industries Brand: Red Bull Vietnam Campaign: Red Bull x Hoang Anh Gia Lai (HAGL) Club – Talent Recruitment and Open Training Days Agency: Mango Digital |
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Silver HSBC Campaign: Play for Good Agency: Ogilvy Singapore |
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Bronze Singapore Tourism Board Brand: Grand Prix Season Singapore Campaign: Grand Prix Season Singapore 2022 Agency: Foray, Part of Distilleri Group |
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Bronze Artbox Singapore Campaign: Artbox Singapore 2023 Agencies: Invade, SGAG, Unearthed Productions |
39. Best Use of Sustainability
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Gold Senoko Energy Campaign: Take Charge with Senoko Energy Agency: ABrandADay |
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Silver BMW Malaysia Campaign: NextGen Malaysia Agency: Trad3mark Integration |
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Bronze HSBC Bank (Singapore) Campaign: HSBC Premier Family Fiesta Agency: Pernickety Events |
40. Best Use of Tech
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Gold Universal Studios Singapore Campaign: Halloween Horror Nights 10 Agency: Oceanus Media Global |
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Silver HSBC Campaign: Play for Good Agency: Ogilvy Singapore |
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Bronze Razer Campaign: Razer Con 2022 Agency: Oceanus Media Global |
41. Best Virtual Event (B2B)
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Gold Amazon Campaign: Amazon Southeast Asia Seller Summit 2022 Agencies: Kingsmen Exhibits, KR+D |
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Silver Fortinet Campaign: Building OT Cyber Resilience in a Digital First World |
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Bronze NCT Alliance Brand: NCT Smart Industrial Park (NSIP) Campaign: NCT Smart Industrial Park Symposium Agency: Zeo Asia |
42. Best Virtual Event (B2C)
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Gold Singtel Campaign: 5G Live Activation Agency: Leo Burnett |
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Silver Automobili Lamborghini Campaign: The Epic Road Trip Agency: INVNT.ATOM |
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Bronze HSBC Campaign: HEX ‘+’ Agency: PICO |
43. Team of the Year (Agency)
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Gold amc asia! |
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Silver INX |
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Bronze Rhapsody Concept |
44. Team of the Year (Brand)
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Gold Fortinet |
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Silver WWF International |
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Bronze City Energy (as Trustee of City Energy Trust) |