#MarketingEventsAwards
THE SHOW MUST GO ON – AND IT HAS!
It’s simultaneously the most challenging yet exciting time to be an event marketer, planner or organiser.
There was so much disruption brought about by the impact of the pandemic, but we also witnessed an avalanche of unprecedented innovation, create problem solving, and sheer determination.
We certainly saw that reflected in last year’s entries, with jaw-dropping virtual executions, location-defying alternatives to traditional destination and corporate events, and a incredible focus on combining the best of pre-pandemic event planning with post-pandemic strategies combining data, technology and creative passion.
Simply put, we can’t wait to see what you’ve done this year!
Designed to discover, recognise, and reward the very best in event marketing and production, The Marketing Events Awards is open to countries from across Southeast Asia, South Asia and ANZ regions. Judged by an independent panel of senior client-side marketers, the Marketing Events Awards continues to be the definitive awards programme for all event professionals.
40
We have 40 categories available for both clients and agencies to enter. Set yourself apart and demonstrate to our expert judging panel of industry leaders why you should be a winner at the next Marketing Events Awards.
What’s new in 2022?
Best Incentive Event/Programme
Best Use of Tech
Why Enter?
MARKETING-INTERACTIVE prides itself on developing events that reflect an ever-evolving industry and on delivering the best possible opportunities for those who take part.
By entering the Marketing Events Awards 2022 you can:
Showcase your best work, achievements and innovations to our independent, expert, client-side judges and potential future clients
Increase credibility and gain industry-wide recognition as an award-winning agency
Receive extensive coverage across MARKETING-INTERACTIVE and social media, before and after the event
Raise your profile to help attract new business
Remind current clients that you are still the best!
Celebrate your successes across your company and project teams
Boost team morale and reward outstanding work
Make sure your hard work doesn’t go unnoticed and your teams get the recognition they deserve!
Entries will close on 17 June 2022 so start your entries today.
Judging Criteria
Your entry will be evaluated on the following four key areas (please read the Entry Guidelines for full descriptions):
Context / Challenge
%
What were the primary objectives of the event? Who was the target audience? What key challenges did you face?
Strategy
%
(Max. 500 words)
Provide a clear rationale of why the specific event was chosen to help address the marketing problem. Outline the creative thinking behind it and how it was developed to conceive an impactful and meaningful idea. What was the core insight and creative thinking on which you based your strategy?
Execution
%
How was your strategy implemented and brought to life? Describe the experience through the eyes of the target audience. What other important factors were meaningful to the success of the initiative? What was unique? What was wild and new? What technology (if any) was leveraged?
Results
%
(Max. 450 words)
How did the event / initiative / campaign perform? Give clear evidence / metrics demonstrating its performance. Provide a case study for why it solved the marketing problem you faced and a clear rationale as to why you believe this qualified for a Marketing Events Award.
Panel of Judges
Our expert judging panel will be announced soon. Keep an eye on our page for all updates on the judging panel.
If you interested in joining the judging panel, please contact Shan Ee at +65 6423 0329 or shanee@marketing-interactive.com.
Sanchita Johri
Director Digital Activation, Media and CRM for Emerging Markets
adidas
Hardik Kevadiya
Director of Marketing
AGS Health
Allison Chew
Head of PR, Brand and Marketing
AIA Singapore
Meghann Reeves
Chief Marketing Officer
Australian Fashion Group
Argho Das
Marketing Director
Boehringer Ingelheim
Cassey Yoo
Head of Marketing & Events
CÉ LA VI
Yulia Miranti
Head of Marketing & Communications
Colliers Indonesia
Xuan Pham
Senior Director, Head of Marketing and Communications
Leveena Sadanandan
SVP SME Marketing
DBS
Genevieve Yap
Director of Marketing & Communications
Grand Mercure Singapore Roxy & Noku Hotels
Priscillia Angelina
Head of Brand Marketing, Heavenly Blush Yogurt
Heavenly Nutrition Indonesia
Jessica Connolly
Director of Events
Hubilo
Astrid Ariani
Head of Marketing
Hyundai Motors Indonesia
Anna Wibowo
Chief Marketing Officer
Stella Tan
DVP & Head, Events & Loyalty Marketing
NTUC Income
Wisnu Triatmojo
Country Director Of Marketing
Parador Hotels & Resorts
Krishnarao S Buddha
Senior Category Head- Marketing
Parle Products
Donny H. Kusuma
Head of Marketing
Prima Food Solutions
Shaminda Perera
Head Of Marketing
Reckitt Sri Lanka
Vynce Lim
Head of Marketing
Serba Wangi
Tarun Jha
Head of Marketing – ŠKODA AUTO
Cynthia Tang
Head of CX
Sunway Malls
Erin Hwang
Head of Brand Marketing & Communications
Zurich Malaysia
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*SCAPE finds a pathway to success
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