2025 Judge's Profile

Anne Leung
Director, Marketing
Hong Kong Tourism Board
As the Director of Marketing at Hong Kong Tourism Board, Anne Leung spearheads the marketing, branding and communication strategy across 20 worldwide offices to drive Hong Kong as the top travel destination. She has earned numerous global marketing and advertising awards over the past years, including the Grand Prix from PATA, the Global Astrid, Mercury, Gallaxy, Sparks, Greater China EFFIE, and was being awarded as the Outstanding Marketing Professional in 2022 by HKMA. She is currently serving as a juror for the APAC EFFIE Awards 2025. She believes it is important to connect the left and right brain – balancing analytical skills and creativity, and has a strong track record of driving positive sales and brand preference.
2025 JUDGES

Ken Lung
Head of Corporate Communications
Cathay Pacific

Vicky Lau
Director, Corporate Communications
Chow Tai Fook Jewellery Group

Kary Cheung
Head of Marketing and Brand
English Schools Foundation

Kenrick Ko
Head of Corporate Communications
Greater Bay Airlines

Darynne Goh
Head of Brand
HK Express

Anne Leung
Director, Marketing
Hong Kong Tourism Board

Wings Mok
Director of Marketing Communications
InterContinental Grand Stanford Hong Kong

Venus Yeung
Director of Communications
Orbis

Trevor Wong
Director, Corporate Affairs
Prudential plc

Bonida Chan
Director of Marketing Communications
Sheraton Hong Kong Hotel & Towers

Niki Wong
Head of PR, APAC
YOOX NET-A-PORTER GROUP