Veronica has 20 years of experience, ranging from traditional advertising, digital marketing, events management, media management, and branding.

She prides herself as a solution provider, skillful in manoeuvring seamlessly between disciplines. She started her career in global agencies such as AKQA (Singapore) and Publicis (Singapore). With awards under her belt. Then, armed with her young years of Art Director advertising experience, she embarked on a bold career switch to marketing.

She marketed Ferrari, Hyundai, Lamborghini, and independent luxury timepiece brands like Louis Moinet and deLaCour. With a penchant for luxury, lifestyle, and F&B industries, which is fast-paced and dynamic, with direct contact with customers.

She graduated with a Creative Marketing Certificate from Central Saint Martins, University of The Arts, London. A Bachelor of Arts Honours Degree in Multimedia Art from Birmingham City University, Central London, and an Executive MBA from the State University of New York, Buffalo in Business Management.

This unique combination of Business and Arts has provided her with a comprehensive view, allowing me to pull together insights and translate them to suit business solutions to keep pace and constantly evolve.