2021 JUDGE’S PROFILE

Pearlie Teo

Global Director of Loyalty and Partnerships
Millennium Hotels and Resorts

Pearlie is the Global Director of Loyalty and Partnerships in Millennium Hotels and Resorts. She has 12 years of working experience with demonstrated success in driving customers’ acquisition, engagement and retention through all channels and touchpoints. She is an experienced loyalty marketer; passionate about the undying power of loyalty and living the culture and philosophy of customer-obsession. She has led Millennium Hotel and Resorts to be crowned as ‘Best Loyalty Programme – Travel and Hospitality’ and ‘Best Regional Loyalty Campaign’ at the Loyalty & Engagement Awards 2020.