2024 JUDGE'S PROFILE

Devleena Sashital

Senior VP Marketing

ISMAYA Group

Devleena Sashital, a seasoned marketing professional, currently holds the position of Senior Vice President Marketing at ISMAYA group. With a rich background spanning over 18 years, Devleena has made significant contributions across diverse industries in India and Southeast Asia, including media, manufacturing, retail, technology and F&B.

At ISMAYA, she leads the marketing team for prominent brands such as Djournal, The People’s Cafe, Haraku Ramen, Tokyo Belly, FLOR, Cafe Kissa, Kitchenette and Pizza eBirra.

Devleena’s career highlights feature numerous successful rebranding initiatives and the successful launch of new brands, many of which have evolved into established market players.

She is passionate about the creative nuances of brand storytelling and takes pride in collaborating with diverse teams to deliver compelling end results that resonate with the customer. Devleena Sashital stands as a dynamic leader in the marketing landscape, bringing strategic vision and extensive expertise to drive brand success.

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