2024 JUDGE'S PROFILE
Chanuttita Chitmanasak
Regional Head of CRM & Marketing Automation – East Asia & Australia
Michelin
Being a CRM Regional Leader for Michelin East Asia & Australia, Chanuttita possesses extensive experience in developing CRM strategies at both regional and country levels. Her responsibilities entailed leading CRM go-to-market strategies across twelve countries and employing data analysis and personalization to drive customers’ loyalty. She has a strong background in CRM, Marketing Automation, Customer Care and is knowledgeable about a wide range of MarTech tools. In recognition of her insight on marketing, she was invited to speak at the APAC marketing conference.
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