About the Awards
Agency of the Year Awards
Since its inception, advertising + marketing magazine’s Agency of the Year Awards has sought to recognise and reward the very best agencies who are producing outstanding work for their clients, and who are pushing the marketing and advertising industry forward with ever-increasing innovation and creativity.The awards provide all agencies in Malaysia, across the marketing and advertising spectrum, the opportunity to showcase their overall strength and stand out from their competitors.
Judged by an independent panel of high-calibre, client-side marketers, the awards focus on the overall performance of an agency, rather than a specific campaign. With numerous categories recognising various specialisations, all agencies, large and small, have the chance to shine.
Each category will present a Gold, Silver and Bronze winner, as well as a Local Hero trophy to recognise the highest performing local agencies in each shortlist.
The MARKies Awards
The MARKies Awards seek to celebrate the most innovative, creative and effective campaigns or projects spanning Malaysia’s entire marketing services industry.
Providing agencies in Malaysia with a platform to showcase unique and deserving works of brilliance, it evaluates individual entries by focusing on the campaigns’ creative ideas or the innovative use of media.
Winning a MARKie(s) serves as both an affirmation of the quality of your work amongst competitors and peers and a validation of the brilliant minds behind amazing campaigns. Any agency can enter the MARKies.
With categories offered across 3 main segments – Creative Ideas, Media Usage and People, and a recently updated scoring criteria, only the most creative or the most effective campaigns worth their salt will be recognised for their fantastic work. With such huge competition, making it to the finals will be a huge achievement! All finalists will be celebrated and the winners announced at the Agency of the Year Awards in Kuala Lumpur, Malaysia. We look forward to seeing you there!