Date: 13 May 2022

Venue (Gala Dinner): Shangri-La Hotel Singapore (Orchard). 22 Orange Grove Rd, Singapore 258350

Theme / Dress Code: PR Smart

#PRAwards

PR Awards Key Dates

PRoudly oving‘s Value

2021 forced PR and comms professionals to step up like never before, and despite the myriad challenges brought forth by a global pandemic, we saw some of the industry’s best work on display at the PR Awards 2021.

This year, the stakes are even higher, and it’s time to see who will defend or claim some of the region’s most coveted titles at the 9th annual PR Awards 2022.

Designed to discover, recognise, and reward the very best in the PR and communications industry, entries are sought from across Southeast Asia, South Asia and ANZ regions.

Judged by an independent panel of senior client-side communications experts, the PR Awards continues to be the definitive awards programme for all PR professionals.

42

We have 42 categories available for both clients and agencies to enter. Set yourself apart and demonstrate to our expert judging panel of industry leaders why you should be a winner at the next PR Awards.

You have until Wednesday 23 February 2022 to complete and submit your entries.

What’s new in 2022?

Best Investor Relations Campaign
prawards-website-circle-photo3
prawards-website-circle-photo3

Don’t Miss Out

MARKETING-INTERACTIVE prides itself on developing events that reflect an ever-evolving industry and on delivering the best possible opportunities for those who take part

By entering the PR Awards 2022 you can:

Sponsorship icon

Increase credibility and gain industry-wide recognition for your campaigns, teams and company

Sponsorship icon

Showcase your best work, achievements and innovations to our independent, senior brand-side judges and potential future clients

Sponsorship icon

Receive extensive coverage across Marketing magazine and social media, before and after the event

Sponsorship icon

Raise your profile to help attract new business and reassure current clients that you’re still the best!

Sponsorship icon

Celebrate your successes across your company and project teams

Sponsorship icon

Boost team morale, motivation and reward outstanding work

Judging Criteria

Your entry will be evaluated on the following four key areas (please read the Entry Guidelines for full descriptions):

Challenge

%

Judges will be looking for:

  • A clear description of the business/brand consumer challenge that PR was being asked to address
  • Key statistics which help illustrate the scale of this challenge in more detail

Strategy

%

Judges will be looking for:

  • A clear rationale for why you chose this PR approach
  • The core insight on which you focused your strategy
  • An outline of your message, along with creative and media thinking on how these were developed to be both distinctive and impactful

Execution

%

Judges will be looking for:

  • An overview of how your strategy was implemented
  • The different tactics/mediums used within the programme
  • The roles of these different tactics/mediums

Results

%

Judges will be looking for:

  • The campaign’s bottom-line impact
  • Notable changes to the stakeholders’ behaviour
  • Clear evidence/metrics demonstrating the campaign’s performance
  • A clear rationale as to why you believe this qualifies for a PR Award

2022 Judges

Josephine Tee

Josephine Tee

Cluster Director of Marketing Communications

Andaz Singapore, Grand Hyatt Singapore

Patricia Lee

Patricia Lee

Corporate Affairs Director

Asia Pacific Breweries Singapore (HEINEKEN Singapore)

Goh Seng Jone

Goh Seng Jone

Corporate Communications Director, APAC

ASSA ABLOY Group

Deborah Krish

Deborah Krish

Global Head of PR & Communications

Charles & Keith (Singapore)

Brian Higgs

Brian Higgs

Group Head of Public Relations

Circles.Life

Nicholas Leong

Nicholas Leong

Head of Media Relations, Asia Pacific

DHL

Jed Estanislao

Jed Estanislao

Head of Marketing Division

Eastern Communications (Eastern Telecommunications Philippines)

Grace Chiang

Grace Chiang

Head of PR & Communications

Endowus

Jerome Mangahas

Jerome Mangahas

Head of Public Relations

foodpanda Philippines

Jastina Balen

Jastina Balen

Vice President, Head of Branding & Communications (Corporate)

Frasers Hospitality

Yoly C. Crisanto

Yoly C. Crisanto

Senior Vice President/Head of Corporate Communications and Chief Sustainability Officer

Globe
Imran Qadri

Imran Qadri

Head – Marketing & PR, Asia Emerging Markets & India

Harley-Davidson Motor Company
Rachel Ho

Rachel Ho

Director, Communication & Public Affairs, Southeast Asia & Consumer Health Asia Pacific

Johnson & Johnson
Vernia Lim

Vernia Lim

Public Relations Director

JLL Asia Pacific

Felicia Goh

Felicia Goh

Head of Communications & Government Affairs, ASEANHead of Communications & Government Affairs, ASEAN

Kimberly-Clark

Brynner Jananto

Brynner Jananto

Head of Communications & CEO Office

LUXASIA
Mansi Tiwari

Mansi Tiwari

Head – Corporate Communications

Marico

Ragunath Murthy

Ragunath Murthy

Chief Distribution and Marketing Officer

MCIS Life

Phyllis Cheng

Phyllis Cheng

Vice President, Corporate Communications

Marsh Asia

Katherine Rich

Katherine Rich

Chief Executive Officer

New Zealand Food & Grocery Council

Shu Qi Fu

Shu Qi Fu

Head of Brand Communications, Global SK-II and AMA Skin and Personal Care Issues & Crisis Management

Procter & Gamble

Amit Arora

Amit Arora

Head of Corporate Communications & Public Relations

REA India
Carolyn Khiu

Carolyn Khiu

Head of Public Affairs and Branding

SATS

Hafiz Noor

Hafiz Noor

Head, Group Corporate Communications

Sime Darby Property

Reshmi Menon

Reshmi Menon

General Manager- Marketing and PR

SUTA

Leslie Chong

Leslie Chong

Vice President, Corporate Affairs

Suntory Beverage & Food Asia Pacific

Sugandha Wahal

Sugandha Wahal

Head – Marketing & Communications

Superon – Stanvac Prime Group

Derrick Chan

Derrick Chan

Chief Executive Officer

Sunway Medical Centre Velocity, Southern Region and Singapore

Angeline Kim Kyna Tan

Angeline Kim Kyna Tan

Deputy Director, Group Communications and Branding

Surbana Jurong Group

Alyaa Ramlan

Alyaa Ramlan

Head, Digital Marketing

Telekom Malaysia

Grace Ngoh

Grace Ngoh

Head of Communications Asia

Telenor Group

Thu Tran

Thu Tran

Vice President, PR & Communications

Timo Digital Bank, Vietnam

Lili Koh

Lili Koh

Region Head of Communications APME & Public Affairs Singapore

TotalEnergies

Emilia Azyyati Abdul Rahman

Emilia Azyyati Abdul Rahman

Head, Corporate Communications & Branding

UEM Sunrise

Jayesh Shinde

Jayesh Shinde

Head Corporate Communications

WayCool Foods 

VIDEO HIGHLIGHTS

SPOTLIGHT CONVERSATIONS