Trad3mark_Lim Kok Kean

Tracy Huang

Head of Marketing and Development

Hong Kong Chinese Orchestra

Tracy Huang is the Head of Marketing and Development of the Hong Kong Chinese Orchestra (HKCO), the well-respected and renowned orchestra among top-tier international orchestral professionals.

HKCO’s mission is to promote Chinese music culture to the audience in Hong Kong and around the world, and Huang is responsible for HKCO branding, publicity, digital marketing, corporate communications, audience-loyalty programmes, and sponsorship.

Huang has been serving HKCO diligently with her tremendous efforts in the last twenty-some years. Her impeccable professionalism is undoubtedly reflected in HKCO’s many awards-winning successes in arts, arts education, governance and administration, and marketing and promotion.

Under her leadership, HKCO is recognized as the leader of the industry with its foresight in digital transformation. Being the first arts company in Hong Kong to hold a 5G 4K Live concert, to equip its recital hall with 5G 4K set up and the first Chinese orchestra in the world to establish its Net Concert Hall.

Prior to HKCO, Tracy worked at the international-renowned Hong Kong Arts Festival in programming and fund-raising.  She holds a Bachelor of Arts from the University of Toronto and a Master of Arts in Arts Management and Entrepreneurship from The Education University of Hong Kong.

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