Finalists
1. Best Audience Growth Event
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Cityplaza Hong Kong Cityplaza x Hot Toys: The Flash Speed Force Quest Agency: Boxing Promotions |
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Link Asset Management Tuen Mun Adventure 2023 Agency: Nevertoolate |
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Ngong Ping 360 Double Ducks@Ngong Ping 360 |
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Sun Hung Kai Real Estate Agency apm Light Up the Night with apm – Shows, shopping and more |
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Swire Properties Management Pacific Place A Fairytale Christmas Agency: ANON |
2. Best Brand Experience
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Bank of China (Hong Kong) BOCHK Banking TrendyToo BOCHK TrendyToo Splash! Agency: The Bridge Agency |
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HSBC Hong Kong HSBC HSBC RewardCash Red Hot Auction Agency: VML |
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Standard Chartered Hong Kong Travel To The Fullest. Live Life To The Fullest. Agency: Leo Burnett Hong Kong |
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Sun Hung Kai Real Estate Agency apm Light Up the Night with apm – Shows, shopping and more |
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Swire Properties Management Pacific Place THIS IS THE PLACE Agency: ANON |
3. Best Content Creation Event
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Festival Walk Festival Walk 25th Anniversary “Walk with Me” Christmas Art Project Agencies: The Bridge Agency, OUTSIGN.LAB |
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Hang Seng Bank Fraud Chart Awards Public Education Campaign Agency: DDB Group Hong Kong |
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Pottinger 22 A Path to Glory – Jin Yong’s Centennial Memorial Agency: Occasions Asia Pacific |
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Swire Properties Citygate Outlets Summer Exploration – Hello Kitty Seven Wonders in MetaGaia Agency: Oasis Brand Communications Company |
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Swire Properties Management Pacific Place THIS IS THE PLACE Agency: ANON |
4. Best Cost-Effective Event
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CLP Power Hong Kong CLP CLP’s Low-carbon themed Cooking Campaign to Transform the Way Hong Kong Cooks |
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FWD Life Insurance Company (Bermuda) FWD MAX The “Kyubi School” Event |
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Moet Hennessy Diageo Hong Kong Moet Hennessy Diageo Mastery of Scotch Agency: Kenal Group |
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Sino Malls tmtplaza Auspicious Dragon Blessings for the New Year Agency: Magic Art Center |
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The Hong Kong Academy for Performing Arts 2024/25 Admission for Post-secondary and Undergraduate Programmes |
5. Best Digital Integration
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AIA Carnival, The Sandbox AIA Carnival X The Sandbox Agency: Great Entertainment Group |
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FWD Life Insurance Company (Bermuda) Here We Are For Your Health |
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Olympian City, NBA Sino Malls NBA SUMMER BASE Agencies: Neonet, MGV |
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Pottinger 22 A Path to Glory – Jin Yong’s Centennial Memorial, The World of Wuxia Agency: Occasions Asia Pacific |
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Standard Chartered Hong Kong Travel To The Fullest. Live Life To The Fullest. Agency: Leo Burnett Hong Kong |
6. Best Engaging Event
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CLP Power Hong Kong CLP CLP’s Low-carbon themed Cooking Campaign to Transform the Way Hong Kong Cooks |
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Henderson Leasing Agency MOSTown MOSTown “The MOST Green Fin-est Summer Eco-Camp” |
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HSBC Hong Kong HSBC HSBC RewardCash Red Hot Auction Agency: VML |
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Link Asset Management Link Up Link Up Grand Launch |
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Standard Chartered Hong Kong Travel To The Fullest. Live Life To The Fullest. Agency: Leo Burnett Hong Kong |
7. Best ESG Event
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Hong Kong Housing Society Community ESG Programme |
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Hong Kong Productivity Council ForeSight 2024 |
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MTR Corporation MTR Malls – Summer Ecoland |
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Sino Group, China Hong Kong City Christmas Car Boot Market @China Hong Kong City |
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Swire Properties Citygate Outlets Beyond Glass |
8. Best Event – Arts, Leisure and Entertainment
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Forward Fashion (International) Artelli, ASCE, BE@RBRICK MACAU Art Macao 2023 – A showcase of Forward Fashion’s curatorial capability |
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MTR Corporation Double Ducks @ MTR |
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Sino Group “In-Between the Sky: A Festive Beacon” by Rupert Newman |
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Sino Malls tmtplaza Auspicious Dragon Blessings for the New Year Agency: Magic Art Center |
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Swire Hotels The House Collective Connecting Art, Culture, and Renewal: The House Collective’s Tokyo Expansion |
9. Best Event – Corporate Social Responsibility
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AIA Carnival Community @ the Carnival Agency: Great Entertainment Group |
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Citywalk, Urban Renewal Authority, Sino Group Sino Malls A Hundred Blessings for a Caring Community Agency: Above The Line Company |
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Genki Sushi Hong Kong Genki Sushi Kids Helping Kids Event Agency: Madbox Consultant |
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Hang Seng Bank Fraud Chart Awards Public Education Campaign Agency: DDB Group Hong Kong |
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The Hong Kong Jockey Club The Jockey Club Youth Football Academy Summit Agency: PHD Hong Kong |
10. Best Event – Creative
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General Mills Hong Kong Häagen-Dazs “A Spoonful of Macaron” – Macaron Ice Cream Launch Agency: Purple Cow Communications |
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Hang Seng Bank Fraud Chart Awards Public Education Campaign Agency: DDB Group Hong Kong |
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Pottinger 22 A Path to Glory – Jin Yong’s Centennial Memorial, The World of Wuxia Agency: Occasions Asia Pacific |
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Standard Chartered Hong Kong Travel To The Fullest. Live Life To The Fullest. Agency: Leo Burnett Hong Kong |
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Swire Properties Pacific Place A Fairytale Christmas Agency: ANON |
12. Best Event – Gamification
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Chinachem Group – Nina Mall
NINA MALL Nina Mall x Nina Park – Primeval Forest Agency: Oasis Brand Communications Company |
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FWD Life Insurance Company (Bermuda) Here We Are For Your Health Agency: Cymballe |
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Henderson Leasing Agency MCP CENTRAL & MCP DISCOVERY MCP x The Wooderful Land “Summer in the Wooderful Land” |
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Link Asset Management Link Up Link Up Grand Launch |
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PrimeCredit PrimeCredit Loan Campaign 2023 Agency: Vibes |
13. Best Event – Health, Wellness & Fitness
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AIA AIA Vitality Hub AIA Vitality Hub Agencies: Great Entertainment Group, The Entertainment Corporation, Zicket |
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FTLife PowerUp on the Harbour Playpark Agency: MSL Hong Kong |
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FWD Life Insurance Company (Bermuda)
Here We Are For Your Health |
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Peak Tramways Company, The Peak Tower Prism Peak Fitness X Les Mills 2023 |
14. Best Event – Public Awareness
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Central Market, Chinachem Group, Urban Renewal Authority Central Market See You in Central Market |
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General Mills Hong Kong Häagen-Dazs “A Spoonful of Macaron” – Macaron Ice Cream Launch Agency: Purple Cow Communications |
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Hang Seng Bank Fraud Chart Awards Public Education Campaign Agency: DDB Group Hong Kong |
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Ngong Ping 360 Double Ducks@Ngong Ping 360 |
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Swire Properties Citygate Outlets Beyond Glass |
15. Best Event – Retail
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Cityplaza Hong Kong
Cityplaza x Disney Grow with LOVE
Agencies: MakeItLoud, Boxing Promotions |
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Citywalk, Urban Renewal Authority, Sino Group Sino Malls “KIDS DREAM BIG! My Dream Job Expo” by Citywalk Agency: Busyart.hk |
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Eagle Property Management (CP) Langham Place Langham Place X kk+ “Care BearsTM Express” Christmas Campaign Agency: Above The Line Company |
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MegaBox Development Co. LEGO® “Go! Summer BUILDCation – World Fantasy Tour” @ MegaBox |
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MTR Corporation The Wai The Wai Mall Opening Agency: Above The Line Company |
16 Best Event – Targeted Community
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Henderson Leasing Agency MCP CENTRAL & MCP DISCOVERY MCP x The Wooderful Land “Summer in the Wooderful Land” |
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Link Asset Management Tuen Mun Adventure 2023 Agency: Nevertoolate |
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Sun Hung Kai Real Estate Agency apm Light Up the Night with apm – Shows, shopping and more |
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Swire Properties Management Pacific Place THIS IS THE PLACE Agency: ANON |
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The Hong Kong Jockey Club The Jockey Club Youth Football Academy Summit Agency: PHD Hong Kong |
17. Best Event Production
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Henderson Leasing Agency MCP CENTRAL & MCP DISCOVERY MCP x The Wooderful Land “Summer in the Wooderful Land” |
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Hong Kong Tourism Board Cathay International Chinese New Year Night Parade |
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Pottinger 22 A Path to Glory – Jin Yong’s Centennial Memorial, The World of Wuxia Agency: Occasions Asia Pacific |
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Swire Properties Management Pacific Place A Fairytale Christmas Agency: ANON |
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InvestHK, The FSTB, HKMA, SFC, IA Hong Kong FinTech Week 2023 Agencies: WHub, LORE |
18. Best Exhibition Event
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Pottinger 22 A Path to Glory – Jin Yong’s Centennial Memorial Agency: Occasions Asia Pacific |
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Sino Group “In-Between the Sky: A Festive Beacon” by Rupert Newman |
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Swire Properties Citygate Outlets Summer Exploration – Hello Kitty Seven Wonders in MetaGaia Agency: Oasis Brand Communications Company |
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The Hong Kong Jockey Club “With You. Then. Now. Always.” Exhibition Agency: Madlab |
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The University of Chicago Tram Tales: 120 Years of Hong Kong Tramways |
19. Best Experiential Event
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Henderson Leasing Agency MOSTown MOSTown “The MOST Green Fin-est Summer Eco-Camp” |
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LEGO, AIA Carnival LEGO LEGO X AIA Carnival Agency: Great Entertainment Group |
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MTR Corporation MTR Malls – Summer Ecoland |
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New World Development New World Harbour Race 2023 – Harbour Playpark |
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Standard Chartered Hong Kong Travel To The Fullest. Live Life To The Fullest. Agency: Leo Burnett Hong Kong |
20. Best Immersive Experience
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Festival Walk Festival Walk 25th Anniversary “Walk with Me” Christmas Art Project Agencies: The Bridge Agency, OUTSIGN.LAB |
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L’OCCITANE HONG KONG L’OCCITANE HOTEL Pop-up Event Agencies: MGV Innovation, Frame Motion Studio, Davino Sdn Bhd, DIA (Asia Pacific) |
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Olympian City, NBA Sino Malls NBA SUMMER BASE Agencies: Neonet, MGV |
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Standard Chartered Hong Kong Travel To The Fullest. Live Life To The Fullest. Agency: Leo Burnett Hong Kong |
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Swire Properties Citygate Outlets Summer Exploration – Hello Kitty Seven Wonders in MetaGaia Agency: Oasis Brand Communications Company |
21. Best Innovative Event
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Hong Kong Housing Society Community ESG Programme |
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L’OCCITANE HONG KONG L’OCCITANE HOTEL Pop-up Event Agencies: MGV Innovation, Frame Motion Studio, Davino Sdn Bhd, DIA (Asia Pacific) |
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Sun Life Sun Life Drone Show Agency: Havas Hong Kong |
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Swire Properties Management Pacific Place A Fairytale Christmas Agency: ANON |
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InvestHK, The FSTB, HKMA, SFC, IA Hong Kong FinTech Week 2023 Agencies: WHub, LORE |
22. Best Integrated Event
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Eagle Property Management (CP) Langham Place Langham Place X kk+ “Care BearsTM Express” Christmas Campaign Agency: Above The Line Company |
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Link Asset Management Stanley Plaza Stanley Plaza Chillmas By the Sea |
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Ngong Ping 360 Double Ducks@Ngong Ping 360 |
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Swire Properties Management Pacific Place THIS IS THE PLACE Agency: ANON |
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WeChat Pay HK Enjoy Seamless HKD payments in Mainland with WeChat Pay HK Agencies: Above The Line Company, PHD Media Hong Kong |
23. Best Launch/Rebranding Event
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Bank of China (Hong Kong) BOCHK Banking TrendyToo BOCHK TrendyToo Splash! Agency: The Bridge Agency |
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ANDAZ MACAU House of Vogue (Mega Launch Party at Andaz Macau) Agency: Vogue Hong Kong |
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Link Asset Management Link Up Link Up Grand Launch |
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MTR Corporation The Wai The Wai Mall Opening Agency: Above The Line Company |
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Sino Group, China Hong Kong City Christmas Car Boot Market @China Hong Kong City |
24. Best Mall Event
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Hong Kong Times Square
Christmas Elfventure |
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Lee Tung Avenue The Wishing Stars |
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Olympian City, NBA Sino Malls NBA SUMMER BASE Agencies: Neonet, MGV |
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Swire Properties Citygate Outlets Smurfs Up Christmas |
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Swire Properties Management Pacific Place A Fairytale Christmas Agency: ANON |
25. Best Outdoor Event
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AIA
AIA Carnival AIA Carnival 2023/2024 Agencies: Great Entertainment Group, Great China Entertainment Group, Zicket |
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Lee Gardens, Hysan Development Lee Gardens Coffee Fest 2024 Agency: OM Events & Communications |
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Ngong Ping 360 Double Ducks@Ngong Ping 360 |
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Ngong Ping 360 Ngong Ping 360 x Polaroid Winter Dazzling Christmas |
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Sino Group, China Hong Kong City Christmas Car Boot Market @China Hong Kong City |
26. Best Pop-Up Event
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Cityplaza Hong Kong
Cityplaza x Hot Toys: The Flash Speed Force Quest Agency: Boxing Promotions |
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L’OCCITANE HONG KONG L’OCCITANE HOTEL Pop-up Event Agencies: MGV Innovation, Frame Motion Studio, Davino Sdn Bhd, DIA (Asia Pacific) |
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Ngong Ping 360 Double Ducks@Ngong Ping 360 |
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Sino Group, China Hong Kong City Christmas Car Boot Market @China Hong Kong City |
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Standard Chartered Hong Kong Travel To The Fullest. Live Life To The Fullest. Agency: Leo Burnett Hong Kong |
27. Best Result-Driven Event
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Hong Kong Times Square
Times Square x Panther Chan: Whimsical Spring Blossoms Agency: Helios Creative |
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Ngong Ping 360 Double Ducks@Ngong Ping 360 |
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Ngong Ping 360 Ngong Ping 360 x Polaroid Winter Dazzling Christmas |
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Sun Hung Kai Real Estate Agency Light Up the Night with apm – Shows, shopping and more |
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InvestHK, The FSTB, HKMA, SFC, IA Hong Kong FinTech Week 2023 Agencies: WHub, LORE |
28. Best Sponsorship/Partnership Event
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Cityplaza Hong Kong Cityplaza x Hot Toys: The Flash Speed Force Quest Agency: Boxing Promotions |
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Galaxy Macau House of Art at Galaxy Art and House of Vogue at Andaz Macau Agency: Vogue Hong Kong |
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Henderson Leasing Agency MOSTown MOSTown “The MOST Green Fin-est Summer Eco-Camp” |
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MTR Corporation MTR Malls – Summer Ecoland |
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Olympian City, NBA Sino Malls NBA SUMMER BASE Agencies: Neonet, MGV |
29. Best Story-Telling Event
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Central Market, Chinachem Group, Urban Renewal Authority Central Market See You in Central Market |
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Chinachem Group – Nina Mall Nina Mall Nina Mall x Nina Park – Primeval Forest Agency: Oasis Brand Communications Company |
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Citywalk, Urban Renewal Authority, Sino Group Sino Malls A Hundred Blessings for a Caring Community Agency: Above The Line Company |
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Olympian City Sino Malls NBA SUMMER BASE Agencies: Neonet, MGV |
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Pottinger 22 A Path to Glory – Jin Yong’s Centennial Memorial Agency: Occasions Asia Pacific |
30. Best Use of Influencer
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Bank of China (Hong Kong) BOCHK Banking TrendyToo BOCHK TrendyToo Splash! Agency: The Bridge Agency |
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Hang Seng Bank Fraud Chart Awards Public Education Campaign Agency: DDB Group Hong Kong |
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Link Asset Management Link Up Link Up Grand Launch |
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Ngong Ping 360 Ngong Ping 360 x Polaroid Winter Dazzling Christmas |
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Uni-china (Business) Management Bao Dim Sin Seng Bao Dim Sin Seng 15th Anniversary Campaign Agencies: Hardchi Creative, The Bridge Agency |
31. Best Use of Omnichannel
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Bank of China (Hong Kong) BOCHK Banking TrendyToo BOCHK TrendyToo Splash! Agency: The Bridge Agency |
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ELEMENTS Merry Dreamscape: The Gift Magic |
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FWD Life Insurance Company (Bermuda) Here We Are For Your Health |
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PrimeCredit PrimeCredit Loan Campaign 2023 Agency: Vibes |
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InvestHK, The FSTB, HKMA, SFC, IA Hong Kong FinTech Week 2023 Agencies: WHub, LORE |
32. Best Use of Social Media
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Cityplaza Hong Kong Cityplaza x Disney Grow with LOVE Agencies: MakeItLoud, Boxing Promotions |
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MTR Corporation Double Ducks @ MTR |
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Ngong Ping 360 Double Ducks@Ngong Ping 360 |
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Ngong Ping 360 Ngong Ping 360 x Polaroid Winter Dazzling Christmas |
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Swire Properties Management Pacific Place A Fairytale Christmas Agency: ANON |
33. Best Use of Technology
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MegaBox Development Co. The Magical World of Wonka @ MegaBox |
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Olympian City, NBA Sino Malls NBA SUMMER BASE Agencies: Neonet, MGV |
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SHISEIDO HONG KONG Shiseido Group Hong Kong NARS Powermatte Lipstick Agencies: Merkle Hong Kong, iProspect Hong Kong |
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Swire Properties Citygate Outlets Summer Exploration – Hello Kitty Seven Wonders in MetaGaia Agency: Oasis Brand Communications Company |
34. Best Use of Venue
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Hong Kong Times Square Christmas Elfventure |
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Lee Tung Avenue The Wishing Stars |
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MTR Corporation Double Ducks @ MTR |
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Ngong Ping 360 Double Ducks@Ngong Ping 360 |
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Swire Properties Citygate Outlets Smurfs Up Christmas |
35. Best Event Team
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Ngong Ping 360 |
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Occasions Asia Pacific |
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Olympian City |
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SCMP Live |
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