Wannapa Luangluecha

Head of Digital and CRM

Danone Specialized Nutrition (Thailand)

Wannapa stands at the helm of Digital and CRM at Danone, steering a high-performing team towards groundbreaking achievements in Media, Search, CRM, Influencer, Customer Value Journey management and MarTech initiatives.

Her commercial acumen, honed through extensive experience in Trade Marketing and Product Category Development, has been instrumental in driving demand generation and lead generation to Hi-Q and Dumex Brand via digital capabilities.

Her award-winning innovation, “Care+ Analytics Project,” which harnesses advanced analytics model to create customer segments based on propensity to lapse.

Beyond her profession, she is a globetrotter, storyteller, and a true people’s person. Her passion for exploration is as boundless as her commitment to digital excellence.