2026 JUDGE'S PROFILE

Kia Yong Lau

Director of Marketing and Partnerships

Museum of Ice Cream

Kia Yong Lau is a global marketing and partnerships leader at the Museum of Ice Cream, where he drives brand growth, commercial strategy, and cross-market expansion. With a decade of experience in digital marketing, partnerships, and experiential brands, Kia oversees a multimillion-dollar portfolio spanning sales, sponsorship, and licensing, building relationships that strengthen MOIC’s presence across the United States and Asia. He leads integrated marketing efforts, partners with creative and product teams to elevate the guest journey, and develops scalable systems that enhance performance across all locations

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Therese Ezra Castrojas-Galang

Therese Ezra Castrojas-Galang

Vice President for Corporate Affairs and Communication

Airspeed

Sherina May Zamora-Cabajar

Sherina May Zamora-Cabajar

Head of Corporate Marketing & Communications

Concepcion Industrial Corporation

Lala B. Vera-Lauro

Lala B. Vera-Lauro

Head of Marketing

Crown Asia Chemicals Corporation (CROWN Pipes)

Blessy Townes

Blessy Townes

Vice President & Head of Digital Marketing and Branding

Discovery Hospitality

Danielle Eleazar

Danielle Eleazar

Head of Brand Marketing

Goldilocks Bakeshop

Georgette Barrera-Jalasco

Georgette Barrera-Jalasco

Head of Marketing

Inchcape Philippines

Bea Madrid

Bea Madrid

Head of Marketing

MAP Active Philippines

Aries John Pineda

Aries John Pineda

Head of Consumer Growth

METROBANK (Metropolitan Bank and Trust Company)

Jun Guevara

Jun Guevara

Head of Marketing

Samsung Philippines

Franchette Cardona

Franchette Cardona

Chief Marketing Officer

Singlife Philippines