#MarketingExcellenceAwards

Agency of the Year Singapore 2022

Gala Dinner: 15 August 2024

Venue: Shangri-La The Fort, Manila

Address: 30th Street, corner 5th Ave, Taguig, 1634 Metro Manila, Philippines

Dress Code: Enchanted Garden Chic*

*Encourage guests to embody the whimsy of a garden party. Women can opt for floral prints, pastel dresses, and botanical-inspired accessories like delicate flower earrings or ribbon-wrapped sandals, while men can embrace the ambiance with light-colored linen suits, floral shirts, and nature-inspired cufflinks or boutonnieres, ensuring all attendees immerse themselves in the enchanting garden atmosphere.

REDEFINING MARKETING BRILLIANCE FOR THE 4TH YEAR

CELEBRATING THE FINEST MARKETERS IN THE PHILIPPINES

The Marketing Excellence Awards, now in its 4th edition, continues to stand as the pinnacle of recognition for outstanding achievements in marketing throughout the Philippines. We take pride in honouring the gold standard of innovative and impactful campaigns that define excellence in the field.

As we embark on this journey into 2024, our Awards promises to be grander and more thrilling than ever before. With an extensive array of 42 diverse categories, we aim to spotlight the very best in marketing across all industries and sectors. From imaginative advertising to cutting-edge digital marketing, from dynamic public relations to visionary brand building, the Marketing Excellence Awards remains an occasion to applaud the marketing professionals and businesses reshaping the landscape of growth and success in the Philippines.

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Our commitment to impartiality remains unwavering. A distinguished panel of senior client-side marketers will once again serve as the exclusive judges, ensuring a fair and unbiased assessment. The coveted Gold, Silver, and Bronze trophies await the victors, with the ultimate “Marketer of the Year” title bestowed upon the most outstanding contender across all categories.

Whether you are a dedicated marketer, a visionary business leader, or simply someone intrigued by the world of marketing excellence, partake in the celebration of the Philippines’ finest in marketing at the annual Marketing Excellence Awards!

What’s new in 2024?

Excellence in
Multilingual Marketing
Excellence in
Data Privacy and Security Marketing
Excellence in
Urban Guerrilla Marketing

Why Enter?

MARKETING-INTERACTIVE prides itself on developing events that reflect an ever-evolving industry and on delivering the best possible opportunities for those who take part.

By entering the Marketing Excellence Awards 2024 you can:

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Increase credibility and gain industry-wide recognition for your campaigns, teams and company

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Showcase your best work, achievements and innovations to our independent, industry expert judges

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Receive extensive coverage across MARKETING-INTERACTIVE and social media, before and after the event

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Celebrate your successes across your company and project teams

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Boost team morale, motivation and reward outstanding work

Judging Criteria

Your entry will be evaluated on the following four key areas (please read the Entry Guidelines for full descriptions)

PROBLEM

%

SOLUTION

%

DELIVERY

%

PERFORMANCE

%

2024 Panel of Judges

Carla Christina Cruz

Carla Christina Cruz

Head of Marketing and Communications

Amway
Christine “Chrissy” C. Roa

Christine “Chrissy” C. Roa

Group Head of Marketing and Communications

Ayala Land Corporate Brand and Estates

Mei Marasigan-Brantzeg

Mei Marasigan-Brantzeg

Social Media Head

Bank of the Philippine Islands (BPI)
Shiella Marie Cervantes

Shiella Marie Cervantes

Marketing Head

BTL Medical Technologies
Jeff	Cape

Jeff Cape

Head of Digital & PR

Chowking Philippines

Lala B. Vera-Lauro

Lala B. Vera-Lauro

Head of Marketing

Crown Asia Chemicals Corporation
Bob Dolina

Bob Dolina

Marketing Director

Diliman Doctors Hospital

Jo-Ann R. Ramos

Jo-Ann R. Ramos

APAC Head for Marketing and Commercial

Don Papa Rum PH - Diageo
Gian Carlo Conde

Gian Carlo Conde

Head of Segment Marketing

Eastern Communications
Janice Ann T. Leal

Janice Ann T. Leal

Country Head of Marketing

East-West Seed Philippines
Martin G. Arranz IV

Martin G. Arranz IV

Digital Marketing Head

Federal Land
Rosebel	Garcia

Rosebel Garcia

Head of Marketing & Commercial

Hertz and Thrifty Philippines 
Sheila Paul

Sheila Paul

Chief Marketing Officer

Home Credit Philippines
Teri	Flores

Teri Flores

Head of Corporate Communications

Luzon International Premiere Airport Development Corp. (LIPAD)
Pocholo	Garcia

Pocholo Garcia

Head of Digital and E-Commerce

Malayan Insurance
Donna Salgado

Donna Salgado

Director, Marketing Communications & Development

Megaworld
Renée Funtanilla

Renée Funtanilla

Assistant Vice President for Marketing & Customer Experience

MPT Mobility
Anne Jamnague

Anne Jamnague

Head of Marketing

Robinsons Department Store
Almond	B. Peñaflorida

Almond B. Peñaflorida

Marketing Head for Peri-Peri Chicken

Shakey’s Pizza Asia Ventures
Ayra Abo-Abo

Ayra Abo-Abo

Director of Marketing and Communications

The Lind Hotels
Wanda Pascua

Wanda Pascua

Head of Marketing

Tonik Bank

2023 Finalists

2023 Highlights

BRAND HIGHLIGHTS