2022 JUDGE'S PROFILE
Mark Elkherbotly
Head of Personalisation & Optimisation
GPC Asia Pacific
Mark Elkherbotly is a CRM, loyalty & analytics leader with a passion for optimising the customer’s experience through value adding engagement and long-term relationship building strategy. With 10+ years’ experience working across local and international markets, Mark knows the best way to move forward is by leveraging all available data resources to identify current and upcoming trends. Experienced in both B2B and B2C loyalty & engagement initiatives, Mark has contributed to the growth of market leaders across the Automotive, IT & retail industries such as Nintex, Fusion Retail Brands & Munro Footwear Group and is currently heading up personalisation and optimisation for GPC – Asia Pacific.
VIEW OTHER JUDGES’ PROFILES
Nicholas Goh
Head of Digital Marketing & CRM
Abbott Nutrition Malaysia
Darshana Shah
Executive Vice President- Marketing & Digital
Aditya Birla Health Insurance
Ee Lynn Tee
Head of Customer Experience and Customer Relations Management
AEON
Cindy Lim
Head of Marketing
airasia rewards
Paundra Hanutama
Director of Marketing Communications
Michelle Tucker
Head of Digital and CRM ANZ
AstraZeneca
Evelyn Kipriotis
Loyalty & CX Consulting Director
CAMILLA Australia
Bartosz Demczuk
Head of Global Consulting for CRM & Loyalty Solution
Comarch
Kien Nguyen Trung
Head of Customer Insight
CON CUNG CORPORATION
Brad Martin
Head of Digital
Craveable Brands
Jason Ong
Head of Customer Relations (CRM & Partnership)
Eu Yan Sang Singapore
Suzie Wing
Global Marketing Director
Frosty Boy Global
Jane Power
Global Marketing and Digital Transformation Director
GenesisCare
Alan Tan
Head of Digital
Gibraltar BSN
Mark Elkherbotly
Head of Personalisation & Optimisation
Alice Fok
Head of Customer, International & Marketing
HSBC Bank (Singapore)
Lucida Gloria Utamidewi
VP, Head of Loyalty Management
Indosat Ooredoo Hutchison
Serene Lee
Head, Customer Experience
JustCo
Venkatesh Kidambi
Global Head Digital Marketing Platform & CRM
Kimberly-Clark
Nissan Joseph
Chief Executive Officer
Metro Brands
Travis Brown
Head of Customer Experience
Officeworks
Sreeratha G
Head of Customer Care
Philip Morris Malaysia
Charles Brewer
Group Chief Executive Officer
Pos Malaysia
Sheznie Merican
CMO
Positano Risto
Carolin Chan
Director of Marketing, SEA
PRM Marketing Services (PRMMS)
Vanessa Ligovich
Chief Marketing Officer
Quintis Sandalwood
Grace Tang
Vice President, Customer Advocacy
Razer
Leonardo Slatter
Head of CRM & Media Communications
Senayan City Mall, Jakarta- Indonesia
Cheryl Ko
Associate Director, Channel Engagement
Singtel
Alyaa Ramlan
Head, Social
Telekom Malaysia