2024 JUDGE'S PROFILE

Matthew Li
Head of Brand & Marketing
Decathlon Hong Kong
Matthew Li is a marketing professional with versatile experience in both advertiser and agency side, namely Shiseido Group, Nielsen, and Mindshare.
He joined Decathlon Hong Kong around two years ago and currently serving as the Head of Brand & Marketing, leading the Marketing and Creative team to spearhead their communication, content, digital marketing, partnership, and customer acquisition and retention efforts.
Matthew will continue to play a pivotal role in Decathlon Hong Kong’s ambitious project to become Hong Kong people’s favorite sports brand and move them through the wonders of sports.
View other 2024 judges’ profile

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