Adam Bires
Head of Marketing
Lane Crawford
Adam Bires is the Head of Marketing for Lane Crawford, overseeing the annual programming, branding and a wide range of product launches. Having worked with luxury brands for over ten years, his experience covers both experiential and traditional marketing. This includes organising global events for Prada and launching brands like Pangaia in the regional market. Prior to Lane Crawford, he was at a prominent agency in Hong Kong and was born and studied in America.
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