#AOTYAwards
#AOTYAwards Key Dates
Agency of the Year Awards: Where Every Agency Shines
In today’s fast-moving marketing world, it’s not just the big names that make a difference, it’s the agile, the creative, and the bold. Whether you’re an established leader or an emerging challenger, if your agency delivers outstanding work, this is your moment. The Agency of the Year Awards was created to celebrate Hong Kong agencies of all sizes – from boutique studios to full-service networks – who go beyond a brief and make a real impact for their clients and the industry.
We believe excellence comes in many forms. Perhaps it’s your groundbreaking creative idea, your people-first culture or your smart use of data and digital tools. Whatever makes your agency unique, this is the platform to showcase it.
Entries will be reviewed by an independent panel of senior marketers and industry leaders. They’ll assess everything from your business growth and creative output to your team culture and influence within the industry, ensuring every deserving agency receives its moment in the spotlight.
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With 35 categories, there are plenty of opportunities to earn the recognition you deserve. And top-performing agencies will be in the running for two major honours: “Overall Agency of the Year” and “Local Hero of the Year.”
So, whether you’re a nimble team with big ideas or an established player pushing new boundaries, we invite you to join us. Let’s raise the bar together and celebrate the people and the work driving our industry forward.
Your journey to recognition starts here. Let’s build the future of our industry together!
What’s new in 2026?
Consultancy of the Year
Search Agency of the Year
WHY SHOULD YOU ENTER?
MARKETING-INTERACTIVE prides itself on developing events that reflect an ever-evolving industry, and on delivering the best possible opportunities for those who take part.
Since its inception, Agency of the Year Awards provide a clear channel for end users (senior, client-side marketers in Hong Kong) to assess and evaluate the agency landscape. The results of Agency of the Year have routinely been used by clients in the agency selection process.
By entering the Agency of the Year Awards 2026, you can be recognised as the industry’s best agency, and you can have the chance to:

Showcase your best work, achievements and innovations to prospective clients

Increase credibility and gain industry-wide recognition as an award-winning agency

Receive extensive coverage across Marketing magazine and social media, before and after the event

Raise your profile to help attract new business and new talent

Remind current clients that you are still top of your game

Celebrate your successes across your company and project teams

Boost team morale and reward outstanding work
Make sure your hard work doesn’t go unnoticed and your teams get the recognition they deserve!
Entries will close on 20 March 2026 so start your entry today!
Judging Criteria
Your entry will be evaluated on the following four key areas (please read the Entry Guidelines for full descriptions):
Performance
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Product
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People
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Perspectives
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JUDGING CRITERIA – TALENT & CULTURE CATEGORIES
Please write a maximum 2,000 words (total) including evidence to support and address each of the specific category criteria bullet points outlined in the entry guideline’s judging criteria. Please ensure all areas mentioned are covered within your submission as the jury will be looking for these details. Each bullet point will hold a maximum potential value of 10 points. Please read the Entry Guidelines for full descriptions
Please read the Entry Guidelines for full descriptions
Panel of Judges
Our expert judging panel will be announced soon. Keep an eye on our page for all updates on the judging panel.
If you interested in joining the judging panel, please contact Selina Kwok at +852 2695 6606 or selinak@lighthouse-media.com .
PAST JUDGES
We would like to thank our past judges for their time and effort in 2025

Thomas Fong
Associate Director, Marketing & Corporate Communication
BCT Financial

Vivienne Chiu
Chief Brand and Communications Officer
BOC Group Life Assurance Company Limited

Scarlet Ho
Head of Group Marketing
Chow Sang Sang Holdings International

Cherry Shao
Head of Marketing
City Chain
SPONSORS AND PARTNERS
For bespoke sponsorship packages, please contact us at hkpartnerships@marketing-interactive.com
HIGHLIGHTS FROM PREVIOUS YEARS
Check out what went down at Agency of the Year from previous year and get ready for an even bigger party in 2026!