As the Associate Director of Marketing at HKTVmall, Subie Wong drives the marketing strategy and oversees communication across diverse product categories, leveraging her expertise in analytics and digital transformation to deliver innovative solutions that enhance brand visibility and drive revenue growth. With a keen eye for market trends, Subie actively improves the customer journey and enhances the platform’s user interface and functionality. Her exceptional leadership as part of the company’s youngest and most promising management team has played a key role in establishing HKTVmall as an industry leader.