Jennifer Lin
Head of Feminine Care Core Marketing, International
Kimberly-Clark
Jennifer is a FMCG marketing professional with extensive experience in brand building, marketing communications, and product development. She is currently the Head of Feminine Care Core Marketing, International at Kimberly-Clark. In this role, she leads brand and strategy development for Feminine Care brands, including the iconic Kotex brand, across key markets such as Australia, New Zealand, Brazil, Greater China, Indonesia, and South Korea.
Prior to her current position, she was the Head of Marketing at Kimberly-Clark Hong Kong, overseeing well-known brands like Kotex, Huggies, and Andrex. Over the years, Jennifer has led her team in various award-winning campaigns in branding and product launches, including the Huggies Natural Beauty campaign, which won the Marketing Excellence Award in 2024.
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