2026 JUDGE'S PROFILE
Joyce Tan
Head of Marketing
Chick-fil-A
Joyce is a strategic marketing and communications leader with more than 25 years of experience building and growing global brands across the consumer, retail and lifestyle sectors.
She serves as the brand lead for Chick-fil-A overseeing marketing, PR, external communications and menu development as part of the brand’s international expansion into Asia. She oversees integrated marketing efforts across strategy, communications, digital and performance marketing, while partnering with local Owner-Operators to drive community impact initiatives that serve and care for the Singapore community.
Prior to Chick-fil-A, Joyce held senior leadership roles with UNIQLO, Yum! Brands, Levi’s and The Body Shop, leading multi-disciplinary teams across regional and global portfolios. Outside of work, she volunteers with MentorsHub and is passionate about helping emerging leaders discover their purpose and grow with confidence. Her favourite Chick-fil-A menu items are the Spicy Chicken Sandwich and Frosted Coffee.
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