SETTING THE BENCHMARK FOR YOUR CUSTOMER-CENTRIC CAMPAIGNS

In this post-pandemic world, there has been a high demand for acquiring and retaining loyal customers, and marketers are using every trick in the book to attract, engage and retain existing customers. Over the past few years, the importance of engaging existing customers has reached an all-time high and has become top-of-mind for every marketer’s tactics, as they all know it is the key to success.

 The Loyalty & Engagement Awards emerged from the need for a platform to recognise and reward the excellence in consumer-centric marketing initiatives that have helped to grow and retain your biggest advocates – your customers.

Now in its fourth year, as we recover from the worst pandemic in recent human history, the Loyalty & Engagement Awards is more relevant than ever.

Judged by an independent expert panel comprised of senior client-side marketers and customer loyalty veterans who have vast experience in the art of engagement, the Loyalty & Engagement Awards sets the benchmark for exceptional achievements in building lasting relationships across the North Asia region.