2023 Judges

Before joining Gojek, Dean devoted more than 20 years of his career to the advertising and marketing industry in SEA.

He spent his early days leading creative teams from Ogilvy Jakarta, Dentsu Alpha Vietnam, and McCann Jakarta before joining the digital bandwagon as the Digital Creative Director of Mirum. He had an opportunity to work with world-leading brands, including PaddlePop, Nestle, Tresemme, BMW, and Google, and winning awards along the way.

He also co-founded MullenLowe Indonesia’s digital team from scratch and later led the Digital Division of ROMP and the marketing team of Cakap.

In his years with Gojek, Dean led a high-performing badass social media team that handles the brand’s and Business Units’ channels to build brand-love in the social media realm.