2024 Judge's Profile

Zeeshan Muhammad Khan

Head of Marketing

LEGOLAND Malaysia Resort

For over two decades, Zeeshan Khan has been a driving force in the MARCOM and media industry, wielding data and storytelling as his tools of choice. As Head of Marketing at Legoland Malaysia, the world’s second-largest theme park operator, he oversees a strategic marketing landscape, orchestrating diverse sub-functions to ignite consumer desire for the resort.

He has worked across a spectrum of industries, from CPG and leisure to education, real estate, telco and banking while honing his expertise across agency and client-side experiences. His forte lies in planning, crafting and executing impactful marketing strategies, products, and campaigns, seamlessly blending performance marketing, MARCOM planning, consumer research, and analytics into winning formulas.

His leadership prowess extends beyond campaigns, nurturing high-performing teams that thrive on collaboration, innovation, and excellence. A certified change coach and perpetual learner, Khan embraces the dynamism of the media landscape, constantly seeking new narratives and challenges to conquer.