Judge’s Profile

Claire Haigh
Director of Communications
Accor Pacific
Committed to flawless execution and great results, Claire Haigh has delivered global multi-disciplinary campaigns for some of the world’s biggest brands, including Coca-Cola, Oakley, Hugo Boss, Pernod Ricard and Accor hotels. Claire’s campaigns have a true commitment to creativity and quality, from strategic inception to measurement, which connect with global and local audiences.
Claire is always in pursuit of interesting insights that create a good brand story, she is a champion for creative ideas and obsessed with positioning brands exactly where they need to be, from developing customer-focused strategy through to clearly communicated ideas and initiatives that convert into business growth.
Born in Manchester, England, Claire now lives and works in Sydney, Australia.
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