2023 Judge's Profile
Anoushka Bhar
Head of PR & Communications
Boost
With more than a decade in the integrated communications space, Anoushka brings extensive experience in PR strategies, unique storytelling and crisis communications management from both an agency and in-house perspective.
She is currently the Head of PR & Communications at Boost, the regional full spectrum fintech arm of Axiata where she leads internal, external & ESG communications for the group. Prior to Boost, she was the Senior Manager of Communications at Lazada, where she was the country corporate lead focused on strengthening Lazada’s corporate messaging in alignment with local and regional teams.
She also held roles at Axiata Digital as the Communications Lead and LEWIS Communications as the PR Director.
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