2026 JUDGE’S PROFILE

Snigdha Nandan

Global Head of Digital Marketing and Marketing Effectiveness

Standard Chartered Bank

Snigdha Nandan is a result-driven marketing leader with over 17 years of global experience transforming customer insights and creative ideas into high-impact marketing programmes. She is currently the global head of digital marketing and marketing effectiveness at Standard Chartered Bank, leading full-funnel growth marketing programmes that drive measurable business outcomes. Previously, she has shaped growth strategies for iconic brands including PayPal, Levi Strauss, Adobe, and Mastercard, across markets spanning Southeast Asia, India, Japan, Greater China, Australia, Latin America, Africa, and Eastern Europe.

Her expertise spans marketing strategy, digital and performance marketing, AI / ML, Web 3.0, CRM, B2B / B2C marketing, partnerships, and leadership development. Passionate about social impact, she actively supports education initiatives for underprivileged children and champions women in business through the Cherie Blair Foundation, Mastercard’s Women Leadership Network, and Women in Payments.