2025 JUDGE'S PROFILE
Catherine Loh
Assistant General Manager, Marketing
Marshall Cavendish Education
Catherine is the Assistant General Manager, Brand and Marketing for Marshall Cavendish Education (MCE) and holds a Master’s Degree in Early Childhood Education.
Catherine has more than 20 years in the industry and has been instrumental in creating and spearheading the global direction of MCE’s brand and product positioning, service marketing and business growth globally. As a strong believer in brand, she believes that branding is not limited to just marketing and advertising. It should encompass both customer experience and organisation culture. Catherine prioritises adaptability due to its importance in today’s dynamic branding and marketing landscape, enabling continuous innovation and strategic development.
Prior to joining MCE, she was leading the educational product vertical with StarHub’s Innovation, Incubation and Investment team. She launched an exclusive online assessment content service with Popular in Singapore.
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