2025 JUDGE'S PROFILE
Andrew Tan
Director of Marketing & Communications
The Singapore Island Country Club
With over 20 years of experience, Andrew Tan is a seasoned marketing leader known for driving transformative strategies and delivering measurable results. As Director of Marketing & Communications at Singapore Island Country Club, he oversees all marketing efforts for one of Singapore’s most prestigious institutions, blending tradition with innovation to enhance member engagement and brand reputation.
Previously, as Head of Marketing (Food Services) at FairPrice Group, Andrew led award-winning campaigns, including the rebranding of Kopitiam and the launch of Lau Pa Sat’s Food Folks which earned him several accolades. He also played a key role in integrating NTUC Foodfare and Kopitiam under FairPrice Group.
A forward-thinking and strategic marketing leader, Andrew champions digital transformation, leveraging AI and data-driven strategies to optimise efficiency and customer experiences. He holds a Bachelor of Arts (Merit) from the National University of Singapore and is committed to fostering excellence in marketing.
View other 2025 judges’ profile
Denise Tan
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Debra Soon
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Harish Nambiar
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Daniel Ng
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Andrew Tan
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Cara Wong
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