Lydia Ng

Head of Marketing and Product Management

Kärcher Cleaning Systems

Lydia Ng leads Marketing and Product Management at Kärcher Malaysia, where she shapes brand strategy, product innovation, and market growth in both consumer and professional segments. With more than a decade of experience in marketing across retail and lifestyle brands, she has a track record of delivering campaigns that blend creativity with measurable impact. At Kärcher, Lydia helped spearhead the “Just PUZZI Lah” campaign, which achieved strong digital engagement and was recognised at industry platforms such as the MOB-EX Awards and the MARKies Awards. She remains dedicated to building marketing strategies that balance creativity and results, ensuring meaningful connections between brands and their customers.