2024 JUDGE'S PROFILE

Jane Ee

Regional Marketing Director

McCain Foods International
Jane is a marketer professional with over 20 years of hands-on experience in building local and global iconic brands – new brands and strong iconic brands. Passionate with a ‘consumer first’ mindset and strongly advocates ‘disruptive ideas’ with a pioneering spirit, Jane is also a performance – driven commercial leader with strong business acumen to relentlessly drive accelerated and sustainable growth, adeptly developing go to market plans and investment strategies that yields results.

Jane is a staunch advocate for coaching and mentoring emerging marketers, and hands on in managing new product developments (NPDs), brand launches, and equity-building campaigns across diverse categories. Her extensive experience is grounded in a robust understanding of consumer insights, customer journeys and both offline and online marketing strategies.

Entrepreneurial and agile, Jane consistently drives significant achievements. She maintains a keen awareness of market trends, effectively articulating and engaging with key stakeholders and cross-functional teams across multiple geographies. Jane is continually recognised for her excellence in execution, creativity, and pioneering spirit. Her ability to deliver innovative, disruptive ideas and practical solutions sets her apart as a leader in her field.

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