2020 JUDGE’S PROFILE

Eugene Lee

Regional Director of Marketing
McDonald’s

Eugene Lee started at McDonald’s Malaysia in 2009 as a Marketing Executive, and quickly rose through the ranks to become the country’s youngest Marketing Director in 2016. During his time as the local marketing lead, he transformed the way McDonald’s did marketing and rolled out many successful campaigns, including the legendary Ayam Goreng McD relaunch, which singlehandedly wiped out chicken supply in Malaysia, and still serves as a case study for many marketers today. In early 2020, Eugene moved on from local market duties, and is now Regional Marketing Director for Asia, overseeing 11 markets across APAC.

View other 2020 Judges’ Profile
Thong Poh Wah

Thong Poh Wah

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Aeon

Ajay Ramachandran

Ajay Ramachandran

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Bata Malaysia

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William Tan

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Keni Kamaludin

Keni Kamaludin

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CIMB Bank

Goh Yin Yin (Yinyin Anna)

Goh Yin Yin (Yinyin Anna)

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Remus Hoo

Remus Hoo

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Fadzleen Fathy

Fadzleen Fathy

Head of Marketing Communications

FJ Benjamin Malaysia

Karen Ong

Karen Ong

Marketing Director

Fonterra Malaysia

Alan Cheah

Alan Cheah

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GoCar Malaysia 

Eugene Oelofse

Eugene Oelofse

Director Marketing and Communications, Malaysia, Philippines & Vietnam

Hilton 

Jess How

Jess How

Country Marketing Lead

HP PPS Malaysia

Melissa Chan

Melissa Chan

Chief Marketing Officer

iMoney Malaysia 

Rajiv Rai Singh

Rajiv Rai Singh

Head of Marketing, Malaysia & Singapore

Lalamove

Irene Foo

Irene Foo

VP, Head of Branding and Communications

Lazada Malaysia

Jesslynn Ng

Jesslynn Ng

Assistant Director of Marketing & Communications

Le Méridien Kuala Lumpur – Marriott International

Benjamin Woo

Benjamin Woo

Head of Consumer Marcomm (Maxis & Hotlink)

Maxis

Eugene Lee

Eugene Lee

Regional Director of Marketing

McDonald’s

JJ Tan

JJ Tan

Head of Digital Sales & Marketing

MCIS Insurance (MCIS Life)

Hafis Shahar

Hafis Shahar

Senior Vice President & Head of Strategic Marketing

Medini Iskandar Malaysia

William Lee

William Lee

Marketing Director Asia Pacific

Monin Asia KL

Datin Wong Meng Lee

Datin Wong Meng Lee

Assistant General Manager- Marketing

Nippon Paint Malaysia

Mike Chu

Mike Chu

CMO

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Mellissa Lee

Mellissa Lee

E-commerce Lead

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Zoe Chow

Zoe Chow

Head of Brand Marketing

Sharp Electronics (Malaysia)

Jacklyn Lim

Jacklyn Lim

Deputy General Manager, Group Branding & Retail Marketing

Sunsuria

Lai Shu Wei

Lai Shu Wei

Vice President & Head of Marketing

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Leon Tham

Leon Tham

Assistant General Manager – Marketing

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Anderson Joseph Yu.W.K

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UniComms

Dominic Poh Choo Aik

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Jessica Yong

Jessica Yong

Director, Marketing and Communications

YTL Hotels