2020 JUDGE’S PROFILE

Dominic Poh Choo Aik
Head of Corporate Branding
Yee Lee Corporation
Dominic has over 28 years of corporate branding/marketing experience. Currently, he is heading the corporate branding pillar to rejuvenate Yee Lee’s housebrands. Along with this role, he is also one of the member of Yee Lee Group “Change Management team”.
In the early part of his career, he was in a reverse mentoring role for digital marketing to GSK VP of Greater China and was granted as the recipient of Global GSK President Marketing Innovation Award.
Dominic was the Regional Digital Lead for Mead Johnson in Asia and emerging markets’. He actively involed in the brand management, digital & CRM spectrum in Malaysia/ Singapore/ Brunei during Mead Johnson local market tenure and revamped Vietnam’s Mead Johnson marketing team. Apart from that, he has both communication and advertising experience in agencies such as Grey, McCann and Bates.
View other 2020 Judges’ Profile

Thong Poh Wah
General Manager, Corporate Marketing
Aeon

Ajay Ramachandran
Country Manager
Bata Malaysia

William Tan
Director, Corporate Marketing & Communications
Berjaya Hotels & Resorts

Keni Kamaludin
Head Consumer Marketing
CIMB Bank

Goh Yin Yin (Yinyin Anna)
Head of Marketing
Cosmo Restaurants (Burger King Malaysia)

Remus Hoo
Head of Media & Budget Management
Digi Telecommunications

Fadzleen Fathy
Head of Marketing Communications
FJ Benjamin Malaysia

Karen Ong
Marketing Director
Fonterra Malaysia

Alan Cheah
Chief Executive Officer
GoCar Malaysia

Eugene Oelofse
Director Marketing and Communications, Malaysia, Philippines & Vietnam
Hilton

Jess How
Country Marketing Lead
HP PPS Malaysia

Melissa Chan
Chief Marketing Officer
iMoney Malaysia

Rajiv Rai Singh
Head of Marketing, Malaysia & Singapore
Lalamove

Irene Foo
VP, Head of Branding and Communications
Lazada Malaysia

Jesslynn Ng
Assistant Director of Marketing & Communications
Le Méridien Kuala Lumpur – Marriott International

Benjamin Woo
Head of Consumer Marcomm (Maxis & Hotlink)
Maxis

Eugene Lee
Regional Director of Marketing
McDonald’s

JJ Tan
Head of Digital Sales & Marketing
MCIS Insurance (MCIS Life)

Hafis Shahar
Senior Vice President & Head of Strategic Marketing
Medini Iskandar Malaysia

William Lee
Marketing Director Asia Pacific
Monin Asia KL

Datin Wong Meng Lee
Assistant General Manager- Marketing
Nippon Paint Malaysia

Mike Chu
CMO
PTT Outdoor

Mellissa Lee
E-commerce Lead
Sephora

Zoe Chow
Head of Brand Marketing
Sharp Electronics (Malaysia)

Jacklyn Lim
Deputy General Manager, Group Branding & Retail Marketing
Sunsuria

Lai Shu Wei
Vice President & Head of Marketing
Telekom Malaysia

Leon Tham
Assistant General Manager – Marketing
TNTT Packages Express

Anderson Joseph Yu.W.K
Director Of Operations
UniComms

Dominic Poh Choo Aik
Head of Corporate Branding
Yee Lee Corporation

Jessica Yong
Director, Marketing and Communications
YTL Hotels