Catherine Yap

Asia Marketing Director – Chocolate

Mars Wrigley

Catherine is a dedicated and consumer-obsessed business leader with a focus on performance and people. With extensive experience in demand generation, she has built an impressive track record in the fast-moving consumer goods industry, including coffee, ice cream, dairy, frozen food, and more recently, confectionery sectors, as well as in the luxury cosmetics retail sector. Throughout her career, Catherine has consistently achieved strong results and successfully managed brand portfolios for well-known household names. Valued for her strategic vision and innovative approach, Catherine remains committed to driving growth and success in both business and the development of the talents she works with.