2025 JUDGE'S PROFILE

Bee Ngo
Marketing Director
Michelin Malaysia
Bee Ngo is a seasoned marketing leader with over 13 years of experience across the FMCG and automotive industries in Southeast Asia. She is currently the marketing director at Michelin Malaysia, where she leads brand strategy, trade marketing, and sales operations. Prior to Michelin, Bee held key roles including senior trade marketing manager for Southeast Asia at Kellogg and Head of customer marketing (MY SG BN) at SC Johnson Asia Pacific, before advancing to country manager. Known for her strategic clarity and commercial sharpness, Bee brings deep expertise in consumer behaviour, route-to-market strategies, and cross-functional leadership, making her a valuable voice in shaping marketing excellence.
View other 2025 Judges’ Profile

Julie Wong
Country General Manager
Amorepacific Malaysia

Nurul Adila Johadi
Head of Marketing
Bank Rakyat

Samantha Wong
Head of Marketing
DHL Supply Chain Malaysia

Carmen Wong
Operating Principal Marketing
Ekuinas

Nigella Ngo
Head of Marketing
Hoya Corporation

Sharmeen Looi
Co-founder & CMO
iMotorbike Group

Radius Khor
Co-founder and Director
Kee Nguyen Holdings

Tina Tong
General Manager, Group Branding
Malaysia Aviation Group

Bee Ngo
Marketing Director
Michelin Malaysia

Shera Razi
Head of Marketing, PR and Branding
Milliot & Co.

Lin Zheng
CEO
Ninja Van Malaysia

Yuwei Tang
VP of Marketing & Business Development
PMS Group

Siti Hajar Rizlan
Chief Marketing Officer
Takaful Malaysia

Sagar Paranjpe
Vice President of Marketing
Valiram

Saiful Nizam Ahmad Shahrom
Head of Marketing Communications
YAPEIM

Douglas Li
Regional Digital & Omnichannel Lead (APAC)
Zuellig Pharma