Reza Pratama

Head of Brand & Sponsorship

AIA Indonesia

Reza Pratama is the Head of Brand & Sponsorship at AIA Indonesia, responsible for shaping brand strategy, driving integrated marketing, and unlocking the value of strategic sponsorships.

His portfolio includes purpose-driven initiatives, such as global collaborations with Coldplay, Tottenham Hotspur, and David Beckham, as well as national movements like AIA vitality and rethink healthy.

Reza is recognised for delivering brand transformation through unique, consumer-centric campaigns that blend emotional storytelling with long-term business value, all in support of AIA’s mission to help people live healthier, longer, better lives.