Mediko Azwar

Chief Marketing Officer

Blue Bird

Seasoned business leader with solid FMCG and consumer marketing experience in managing some successful brands and businesses in diverse industries and organization type.

Mediko Azwar, or Coach Med, is a rare and unique individual with balanced left and right brain: great analytical skills combined with creative thinking. He has more than two decades of consumer and professional marketing experience in different industries and categories that have built up credential as solid consumer marketer and business leader handling multiple famous brands like Bluebird, Grab, XL, Dulux, Kotex. Experienced in diverse marketing planning and programs through research and data analytics-based insights: product and brand development (launch, re-stage, expansion), integrated communication plan, development, and implementation in the form of activation and in traditional and emerging media channels (online, social media) combined with partnership marketing. He is a true believer of brand marketing with performance. Balancing both are key.

Mediko is also a professional coach holding multiple credentials (PCC credentials from ICF, the license from Engage & Grow and AddingZeros). His interest towards people makes him unique in the industry coupled with his strong commercial background in multi-industries and companies. He believes that partnering with leaders, entrepreneurs, freelancers, and future leaders to help them be their best version to grow business exponentially is his next other passion besides marketing.