Simois Ng

Director of Customer Marketing
Sony Hong Kong

As Sony Hong Kong’s Director of Customer Marketing, Simois Ng oversees the company’s direct-to-customer marketing, formulating integrated marketing strategies to all the customer touch points. Apart from the focus on full-funnel marketing communications including online and social media, eCommerce business, advertising and promotion as well as corporate communications to elevate the brand image to a higher level and achieve marketing goals with application of MarTech and O2O strategy, she also plays a key role to manage the retail operation and customer relations for optimising the total customer journey.

Simois has led her team to win various highly recognised marketing awards. Additionally, she has been invited as a member on judging panels for marketing and public relations contests. She has also attended industry seminars on CSM, retail management, and online content as a guest speaker. She supports knowledge-transfer initiatives of universities.

She also actively promotes and participates in corporate social responsibility activities, including the Unheard City Stories project organised by Sony Hong Kong. This CSR initiative was presented with the “Excellence in CSR” gold award by Marketing magazine in 2018.