2024 JUDGE'S PROFILE

Selina Li
Head of Corporate Communications and Marketing
UMP Healthcare Group
Selina Li is an innovation-driven professional with a genuine drive to solve business challenges. For over 15 years, she has had a diverse career in corporate and consumer-led marketing and communications in the Healthcare, Technology solutions, Retail, and Media industries.
Selina leads by example and takes a hands-on approach. With a passion for creative problem-solving, Selina has honed her skills in crafting impactful, data-driven marketing strategies that deliver measurable results. Her expertise spans brand strategy, digital transformation, integrated marketing campaigns, performance analytics, media and investor relations. Selina’s commitment to sustainability is evident in her efforts to implement green and CSR initiatives in her company, inspiring others to share her values.