Monica Chung

Head of Personal Banking Marketing, Wealth and Personal Banking

HSBC Hong Kong

Monica Chung is currently the Head of Personal Banking Marketing, Wealth and Personal Banking at HSBC Hong Kong, leading the marketing strategies of the mass banking segment proposition with a focus on building millennials engagement and digital thought leadership.

Monica is an experienced and passionate marketing professional with solid experience in brand management, product marketing, digital innovation, and business portfolio management. She has orchestrated award winning campaigns backed by consumer insights and data that drove incremental business values and positive brand impact.