2021 JUDGE’S PROFILE

Niko Wicaksono

Thao Dang

Head of Marketing
Prudential Vietnam Assurance

Thao Dang has extensive regional and local experience in driving strategic growth, experiential marketing, design and production of marketing builds across channels, and managing partner relationships. She has built successful brands across a diverse spectrum of industries in TV, Online Publisher, Mobile App, Hospitality, Sports Entertainment to name a few.

Thao currently is Head of Marketing, Pulse by Prudential, an all-in-one digital app and the first-of-its-kind in Asia, Africa and Vietnam to offer holistic health management to consumers. In her role, she is responsible for both product and marketing of Pulse with the aim of increasing the user base, driving value for customers, and growing business.