2021 JUDGE’S PROFILE

Shreyas Subbaraya

Regional Marketing Director, APAC
Whole Earth Brands

Shreyas Subbaraya is a senior marketing leader with 14 years’ experience in foods, personal care and home care across Asia Pacific markets. After an illustrious decade at Procter & Gamble in Singapore and the Philippines, he is now driving hyper-growth at Whole Earth Brands, a global leader in sugar alternatives and plant-based foods that has recently listed on the NASDAQ.

In his current role, Shreyas is responsible for Brand Strategy, Innovation, and eCommerce for Equal sweeteners across Asia Pacific and Whole Earth, the fastest growing plant-based sugar alternative in ANZ. He is an opinion leader in eCommerce, and his ‘FACTORS’ best practice playbook for FMCG brands was published by Marketing-Interactive in 2020.