2024 JUDGE'S PROFILE

Lianne Mui

Digital Marketing Director, APZ

McCormick & Company

Lianne is the Digital Marketing Director of McCormick APZ, responsible for leading the charge on Digital and Ecommerce acceleration across the region. She partners with her country teams and agencies to design and implement an operating framework, cultivating a data-driven mindset and strengthening the organisation’s core capabilities to develop and inculcate best-in-class Digital marketing and Ecommerce initiatives.

Prior to McCormick, she held similar regional/global digital transformation roles at Kimberly-Clark, Club 21 and supported many clients across different industries in her agency days.