Mira Bharin

Chief Marketing Officer

Trust Bank

Mira Bharin was appointed Chief Marketing Officer at Trust Bank in September 2023. She is responsible for developing and delivering Trust’s marketing strategy to drive its business, brand promise and strategic intent.

Mira is a seasoned marketing leader with over 20 years of experience with some of the world’s biggest consumer brands in tourism, beauty and lifestyle such as Procter & Gamble and L’Oréal Singapore.

Prior to Trust, Mira was Divisional Director Marketing and Guest Experience at Sentosa Development Corporation, where she elevated campaigns and built partnerships to increase the brand’s equity and growth. She has also managed corporate branding at NTUC Enterprise.

Mira graduated from Boston University with a bachelor’s degree in International Relations.