Submitting your entries for The Spark Awards for Media Excellence is simple and completely online. The entry submission deadline is 16 October 2026.

1. Download and read the Entry Guidelines and follow the instructions and specific category requirements to ensure your entries are submitted successfully.
2. Please download and use the Core Submission Template provided to prepare your Entry Submission Document without altering/deleting the words in the header; 30% of marks will be deducted otherwise.
3. Please ensure that all details you enter into the Entry Details are Consistent with the details on the Core Submission Document you upload.
4. Upon the submission deadline, all entry details, including company names, credits and so on, are FINAL and CANNOT be changed and/or transferred to another party.
5. Please include an event photo or image that represents your entry in your submission that can be used on all marketing material.

Friday, 16 October 2026, 6:00pm.

Your entry will be evaluated on the following four key areas:

Track 1: Media Channels, Platforms & Networks

• Challenge & Objective [Max 500 Words] (10%): Core business, audience, or monetisation challenge.
• Media Strategy & Innovation [Max 500 Words] (30%): Proprietary insights and environment suitability.
• Execution & Integration [Max 500 Words] (30%): Operational implementation and quality governance.
• Results & Commercial Impact [Max 500 Words] (30%): Measurable outcomes against the baseline.

Track 2: Media Strategy & Content

• Challenge & Objective [Max 500 Words] (10%): Overarching business challenge and KPIs.
• Strategic Insight & Planning [Max 500 Words] (30%): Core insight, audience definition, and communications architecture.
• Execution & Optimisation [Max 500 Words] (30%): Market delivery, channel mix, and active optimisation.
• Results & ROI [Max 500 Words] (30%): Verifiable evidence of success and strategic learnings.

Track 3: Technology

• Challenge & Objective [Max 500 Words] (10%): Specific hurdle requiring a technological solution.
• Strategic Insight & Planning [Max 500 Words] (30%): Rationale for tool selection and integration into broader strategy.
• Execution & Optimisation [Max 500 Words] (30%): Deployment, tagging, QA, and troubleshooting.
• Impact & Business Value [Max 500 Words] (30%): Tangible business value provided to users.

• The eligibility period for work submitted is from January 2025 to July 2026. Entries should reflect results achieved during this period (it’s ok if the campaign / programme commenced before that).
• Categories are open to marketing teams in client organisations across the South Asia, Southeast Asia, ANZ, and Middle East regions. This includes: Australia, Bahrain, Bangladesh, Bhutan, Brunei, Cambodia, East Timor, India, Indonesia, Jordan, Kuwait, Laos, Lebanon, Malaysia, Maldives, Myanmar, Nepal, New Zealand, Oman, Pakistan, Papua New Guinea, Philippines, Qatar, Saudi Arabia, Singapore, Sri Lanka, Thailand, United Arab Emirates (Dubai, Abu Dhabi), and Vietnam.
• All works, campaigns, or initiatives must have been conceptualised, created, and carried out in a Southeast Asian, South Asian or Oceanian market or for a regional and/or global market that includes Southeast Asia, South Asia or Oceania.

Fees and Payment Mode
Entry Fee: SGD359 per entry

(Price is exclusive of Government Service Tax (GST). GST is only applicable to entries from Singapore-based companies)

Payment Mode: Credit card (Visa, MasterCard, AMEX), bank transfer. All entry submissions are non-refundable

• Entry fees are non-refundable.
• The judges’ decisions are final.
• Without prior notice, MARKETING-INTERACTIVE team reserves the right to add, merge or dissolve any categories should it be deemed necessary.
• Should your entry be shortlisted, your entry details found on the online registration site will be reflected on the awards website, the screen on the night of the awards, trophy (presented on the awards night, should you win) and any other awards-related materials.
• Please note that after the submission deadline, all details on the entry submission form, including company names, credits and so on, are FINAL and cannot be changed and/ or transferred to another party. Any changes made after submission will be charged 10% of the entry fee per change.
• Finalists need to be present, at the awards gala dinner in order to receive their trophy(ies) in case they win.
• Lighthouse Independent Media Pte Ltd reserves the right, without prejudice, to remove entries from being judged, should the company submitting their entries have a history of non-payment and payment arrears.

• The entrant agrees that MARKETING-INTERACTIVE and/or Lighthouse Independent Media Pte Ltd will not accept responsibility for errors or omissions reproduced in the presentation of the Loyalty and Engagement Awards, in MARKETING-INTERACTIVE’s media platforms, or for work lost or corrupted under any circumstances.
• For the purpose of clarity, this exemption of liability includes any communications online and offline by MARKETING-INTERACTIVE, Lighthouse Independent Media Pte. Ltd. and its partners.
• Any confidential information should be written red font or highlighted in red Any text in red font or highlighted in red will not be disseminated beyond the judging panel in any way.
• The entrant otherwise grants MARKETING-INTERACTIVE permission to show material from the entries at the awards presentation, on its media platforms and at such times as deemed appropriate.
• Entries done in any other format may not be accepted.
• Any invalid or incomplete submissions will be subject to a penalty deduction of your total score.
• All judges are bound by a non-disclosure agreement covering confidentiality, conflicts of interest, and contact with entrants. To ensure a fair result, judges will not have access to entries submitted by their own organisation or that of their competitors.