2023 Judge's Profile
Norfaila Hassan
Head Strategic Communications & Administration
PETRONAS Chemicals Group
Norfaila Hassan is the General Manager of the Strategic Communications and Administration department at PETRONAS Chemicals Group (PCG), the chemical arm of PETRONAS, specialising in the manufacturing, marketing and selling of a diversified range of chemical products. Listed on the Kuala Lumpur Stock Exchange (KLSE), PCG is one of the largest integrated chemicals producers in Southeast Asia.
With a career spanning more than 25 years, she has vast experience in advertising, branding, marketing communications and public relations. She has been responsible in developing the brand guidelines and framework, trademark management policy and sponsorship strategies for the Downstream business of PETRONAS.
She holds a Bachelor of Mass Communication (Advertising) from Universiti Teknologi MARA (UiTM). In 2022, she completed the Sustainability Leadership and Corporate Responsibility Programme online with the London Business School.
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