2025 Judge's Profile

Marko Jelicic

Head of Communication Services, APAC

BASF

Marko Jelicic is a seasoned Marketing Leader with specialised expertise in communication and marketing. Currently, he serves as the Head of Communication Services for Asia Pacific at BASF, where he plays a pivotal role in orchestrating country and regional communications.

At BASF, Marko leads a dynamic team of communication, digital and branding experts across the Asia Pacific region, providing comprehensive support for communication and marketing services. His responsibilities encompass internal and external communications, as well as digital communications. He excels in offering strategic guidance and advisory services to stakeholders, ensuring seamless and effective communication throughout the organisation.

Marko holds a Master’s degree in Journalism and PR from the University of Zagreb. Over his 12-year career in communication, he has developed expertise in various aspects of marketing and communications, including media relations, digital communications, content creation, public affairs, public relations, and product communication. Marko’s well-rounded skill set enables him to develop effective communication strategies that drive business growth and enhance brand reputation, making him a key player in the field of PR and Marketing.