Kit Pui Lee

Director, Marketing

Esplanade ‒ Theatres on the Bay

Returning to her love for the arts, Kit helms Esplanade’s marketing department to position this cultural icon on the national and global stage.

Balancing its social mission as a national performing arts centre with commercial goals, the role provides executive leadership on the core business of audience development and engagement, digital strategy and marketing, strategic communications, and brand management.

With over 20 years of global experience spanning hospitality, publishing, and the arts industries, she has worked in multinational companies, overseeing multi-brand portfolios in full-spectrum, full-funnel marketing to drive brand health, market share, customer loyalty, and business growth.

A well-rounded professional with a creative mindset, she is driven by a passion to make life more fulfilling and joyful. A good cup of coffee perks up her day!